Dr. Kathrin Hamm – Wild Business Growth Podcast #354: Bearaby, Weighted Blankets & Naps

Do the opposite. That’s the story of this week’s Wild Business Growth podcast guest, Dr. Kathrin Hamm. Kathrin is the Founder & CEO of Bearaby. Listen to the episode on Apple Podcasts, Spotify, and your other favorite podcast platforms, and watch on YouTube.

• Episode Summary & Player
• Full Transcript
• Show Notes
• Wild Business Growth podcast Summary

Episode 354: Dr. Kathrin Hamm – Bearaby, Weighted Blankets & Naps

Dr. Kathrin Hamm, the Founder & CEO of Bearaby, joins the show to share her journey from the best nap of her life to creating the brand of weighted blankets & home wellness products. Hear how to get comfortable taking risks as an entrepreneur, how to quickly scale your business, how to become the leader in your product category, the science behind weighted blankets & napping, and Kathrin’s famous puppet shows. This episode covers everything from a good night’s sleep to Kaiserschmarrn. Here’s a small sample of what you will hear in this episode:

• Why did Kathrin’s stress-relieving products cause her so much stress in the beginning
• How did she come up with the first prototype for Bearaby
• What has driven the growth of Bearaby
• How did Kathrin become an expert on weighted blankets & napping
• What’s her best travel hack

Connect with Kathrin at Bearaby.com, @MyBearaby on Instagram, and on LinkedIn.

Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript here.

Show Notes

• Intro & Best Nap Ever
  • [0:29] Email me at to save time with your high-quality podcast and use it as a business-building tool
  • [0:33] Connect with Kathrin at Bearaby.com, @MyBearaby on Instagram, and on LinkedIn
  • [1:57] What was the best nap of Kathrin’s life
  • [4:48] How does it feel to wake up from a long nap

• The Bearaby Story
  • [7:07] How did Kathrin start Bearaby
  • [10:09] How do you get comfortable taking risks as an entrepreneur
  • [12:45] Why did Kathrin’s stress-relieving products cause her so much stress in the beginning
  • [13:50] How did she come up with the first prototype for Bearaby
  • [16:02] How did they get so many sales right away
  • [18:20] How do you quickly scale your business
  • [20:35] How do you become the leader in your product category
  • [23:03] What has driven the growth of Bearaby
  • [24:01] The Wild Business Growth podcast is on YouTube! Subscribe @MaxBranstetter to watch full video interviews with Wild entrepreneurs like Kathrin
  • [24:03] Sign up for the Podcasting to the Max newsletter at MaxPodcasting.com/Newsletter and receive How to Edit Your Podcast in Audacity. It’s where podcasting meets entrepreneurship – and terrible puns
  • [24:04] Such an honor speaking at Podcast Movement ’23 in Denver! Sign up to grab the slides from my session at MaxPodcasting.com/PM23

• The Science of Weighted Blankets & Naps
  • [24:21] What are the benefits of weighted blankets
  • [26:19] What are the benefits of napping
  • [27:41] How did Kathrin become an expert on weighted blankets & napping
  • [29:31] StrengthsFinder 2.0 by Gallup & Tom Rath
  • [31:03] Glorified Dot Connector (GDC)
• The Unusual: Weird Talents & Pet Peeves
  • [31:30] What’s a Weird Talent Kathrin has
  • [32:02] What kind of puppet shows does she do
  • [33:15] What’s her biggest Pet Peeve
  • [34:15] Berlin Metro Map
• Rapid-Fire Q&A
  • [34:46] How do you get better at knitting
  • [35:33] What’s something surprising about the World Bank or being an economist
  • [36:35] What’s Kathrin’s best travel hack
  • [37:30] What’s a hidden gem German food
  • [38:01] American Potato Salad vs. German Potato Salad
  • [38:35] Spätzle or Spaetzle
  • [39:07] Connect with Kathrin at Bearaby.com, @MyBearaby on Instagram, and on LinkedIn
  • [39:32] What are Kathrin’s Final Thoughts
  • [40:09] Follow the Wild Business Growth podcast and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify
  • [40:12] The Wild Business Growth podcast is on YouTube! Subscribe @MaxBranstetter to watch full video interviews with Wild entrepreneurs like Kathrin
  • [40:15] Check out the Wild Business Growth podcast on Goodpods, where you can see what your favorite people are listening to
  • [40:19] Connect with me on LinkedIn, Instagram, Twitter (aka X), and Threads @MaxBranstetter and TikTok @WildBusinessGrowth
  • [40:20] Save time with your high-quality podcast. Email me at to bring your podcast to life and use it as a business-building tool
  • [40:23] Sign up for the Podcasting to the Max newsletter at MaxPodcasting.com/Newsletter and receive How to Edit Your Podcast in Audacity. It’s where podcasting meets entrepreneurship – and terrible puns
  • Theme music: Freestyle Percussion Magik – “Jungle Tribe” – provided by Jamendo

What is the Wild Business Growth podcast?

Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the Wild Business Growth podcast to share the wildly creative and unusual ways they grew their business – and teaches you how to do it, too. Hear the minds behind WordPress, Stacy’s Pita Chips, Drybar, NFL RedZone, Big Mouth Billy Bass, the voice of Bart Simpson, and more Wild stories. Hosted by Max Branstetter (that’s me), Founder and Podcast Producer at MaxPodcasting.

How do you start a podcast?

Interested in starting a professional-sounding and professional-looking podcast for your brand, but don’t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at to save time with your high-quality podcast and use it as a business-building tool.

Thanks for listening to Dr. Kathrin Hamm on the Wild Business Growth podcast. To hear more Wild stories like this one every Wednesday morning, follow the Wild Business Growth podcast and tell a friend about it. And get them to take a nap with a Bearaby. Until next time, Let your business Run Wild…and Bring on the Bongos!!