Dan Bennett – Wild Business Growth Podcast #153: The #Antipreneur, Founder of 1 Minute Media

How do you come back from losing everything? I’m talking losing your business, filing for bankruptcy, and severing ties with longtime friends and clients. That’s what this week’s Wild Business Growth Podcast guest, Dan Bennett, went through before figuring out how to turn his life around. Dan is The #Antipreneur and Founder of 1 Minute Media. Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, and your other favorite podcast platforms.

• Episode Summary & Player
• Show Notes
• Wild Business Growth Podcast Summary

Episode 153: Dan Bennett – The #Antipreneur, Founder of 1 Minute Media

Dan Bennett, The #Antipreneur and Founder of 1 Minute Media, joins the show to share his journey from losing his business and declaring bankruptcy to helping small business owners tell their stories through video. Hear how to get started with video content, edit videos faster, win back clients, what Dan learned from his 10-day wilderness retreat, and his diligent nap routine. This episode covers everything from video production tips to unplugging. Here’s a small sample of what you will hear in this episode:

• How did Dan bounce back from being down in the dumps
• What was the most impactful thing that came out of his retreat
• What is an #Antipreneur
• How do you get started with video editing
• How do you record your podcast intro and outro efficiently
• The Literal “Shoutout”
• What was Dan’s favorite song to cover while performing
• The Grittiest Grit Ever

Connect with Dan at ImTheAntipreneur.com/LinkStack.

Enjoy the shoooooow! Check out the show notes below for much more detail.

Show Notes

• Intro & Bouncing Back
  • [0:31] Email me at to save time with your high-quality podcast and use it as a business-building tool
  • [0:40] Connect with Dan at ImTheAntipreneur.com/LinkStack
  • [2:34] Shoutout Ryan Foland!
  • [2:52] Entrepreneurship
  • [2:59] Check out The 3-1-3 Challenge with Ryan Foland
  • [3:15] How did Dan bounce back from being down in the dumps
  • [3:58] The Great Band-Aid Rip of 2020
  • [4:19] Resenting the Resiliency by Dan Bennett
  • [4:33] Small Business Owner, Landlord
  • [4:57] Bankruptcy
  • [5:51] 1 Minute Media Initiative
  • [6:46] Ozark, Breaking Bad
  • [7:17] Dan’s YouTube
  • [7:28] How was his wilderness retreat
  • [8:27] Outdoorsy.com, Airbnb
  • [10:27] What was the most impactful thing that came out of Dan’s retreat
  • [10:56] Engineer
  • [11:02] Left Brain-Right Brain
  • [11:12] Introvert
  • [12:05] Slack, Noah Kagan YouTube
  • [12:33] Dan on Noah’s Live Office Hours
• The #Antipreneur Story & 1 Minute Media
  • [13:03] Very tempting
  • [13:17] Instagram, Lamborghini, Ferrari
  • [13:27] What is an #Antipreneur
  • [13:39] What is an Anti-#Antipreneur
  • [14:12] Influencers, Business Model
  • [14:32] The #Antipreneur Show
  • [14:37] The #Antipreneur Exchange
  • [15:02] What are the principles to live by as an #Antipreneur
  • [15:16] Awesome(s)
  • [16:22] Long-Form Content
  • [16:37] What is 1 Minute Media
  • [16:57] Flint, MI
  • [17:16] Brick-and-Mortar
  • [17:33] Budget
  • [17:40] Digital Marketing
  • [18:02] Niiiiiice
  • [18:13] Clients
  • [18:42] Chasms on Chasms
  • [18:54] How do you get started with video editing
  • [19:30] Videographer
  • [20:16] For the love of audio
  • [20:54] ATR2100x-USB mic
  • [21:19] Dan’s review on the $30 mic
  • [21:34] Content
  • [21:50] Personal Brand
  • [22:33] Screwdriver
  • [22:53] Zoom, Video Conferencing
  • [23:11] Mixologist
  • [23:34] How do you edit video faster
  • [25:41] How do you record your podcast intro and outro efficiently
  • [26:03] Awwwwwwww
  • [26:08] Dad Jokes, Dry Humor
  • [26:28] This is true and sticky
  • [26:55] Me on The #Antipreneur Show
  • [28:02] How do you win back clients
  • [28:28] Content Creation, Business Development (BizDev)
  • [30:45] Shoutout Dan’s voice
  • [31:22] Referrals
  • [31:45] Save time with your high-quality podcast. Email me at to bring your podcast to life and use it as a business-building tool

• Wild Business Shoutout of the Week
  • [32:52] Gotcha!
  • [33:05] Creative Marketing
  • [33:14] Karyl Eckerle
  • [33:29] Karyl as the poster child
  • [34:28] The Image Impact Group
  • [34:56] The Literal “Shoutout”
  • [35:17] Testimonial, Case Study
  • [35:25] The Day-to-Day, Today aka Max what are you thinking
  • [35:43] The Proud Family

• Rapid-Fire Q&A
  • [36:13] “The Red” by Chevelle
  • [36:45] What is Dan’s favorite part of living in Flint
  • [36:48] Semi-Pro, Flint Tropics
  • [37:39] The Grittiest Grit Ever
  • [37:44] What is Dan’s biggest pet peeve
  • [38:04] CEO (Chief Executive Officer), Marketing
  • [38:35] What is Dan’s nap routine
  • [39:02] I really did Pregame Nap before this interview
  • [39:33] That was incredibly sweet
  • [40:04] Connect with Dan at ImTheAntipreneur.com/LinkStack
  • [40:37] What are Dan’s Final Thoughts
  • [40:49] Atomic Habits by James Clear
  • [41:17] Download Your Free “STORY SPINE” Guide Book at 1Min.Media/StorySpine
  • [41:49] Follow the Wild Business Growth Podcast and tell a friend about the podcast
  • [41:57] Check out the Wild Business Growth Podcast on GoodPods, where you can see what your favorite people are listening to
  • [41:58] Connect with me on Instagram, Twitter, and LinkedIn at @MaxBranstetter
  • [41:59] Save time with your high-quality podcast. Email me at to bring your podcast to life and use it as a business-building tool
  • Theme music: Freestyle Percussion Magik – Jungle Tribe – provided by Jamendo

What is the Wild Business Growth Podcast?

Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur or innovator joins the Wild Business Growth Podcast to share the crazy creative and unusual ways they grew their business, and provides tips for you to do it, too. Hear the woman who became the voice of Siri, the man who’s reinventing the sandcastle, how GaryVee’s partners are turning the wine world upside down, and more wild stories. Hosted by Max Branstetter (that’s me), Founder and Podcast Producer at MaxPodcasting.

How do you start a podcast?

Interested in starting a professional-sounding podcast for your brand, but don’t want to deal with the time commitment? I’ve got you covered. Email me at to save time with your high-quality podcast and use it as a business-building tool.

Thanks for listening to Dan Bennett on the Wild Business Growth Podcast. To hear more Wild stories like this one every Wednesday morning, follow the Wild Business Growth Podcast and tell a friend about it. Until next time, Let your business Run Wild…and Bring on the Bongos!!