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		<title>Dr. Juan Salinas &#8211; Wild Business Growth Podcast #289: Food Scientist Bodybuilder, Founder of P-nuff</title>
		<link>https://maxpodcasting.com/dr-juan-salinas/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 29 May 2024 10:36:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Bodybuilder]]></category>
		<category><![CDATA[Dr. Juan Salinas]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Food Scientist]]></category>
		<category><![CDATA[foodpreneur]]></category>
		<category><![CDATA[P-nuff]]></category>
		<category><![CDATA[P-nuff Crunch]]></category>
		<category><![CDATA[shark tank]]></category>
		<category><![CDATA[Sports]]></category>
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					<description><![CDATA[Dr. Juan Salinas, the Founder and CEO of P-nuff, joins the Wild Business Growth podcast to share his journey from bodybuilder to creating the peanut protein puff and ripping off his shirt on Shark Tank.]]></description>
										<content:encoded><![CDATA[
<p>Keep training and getting better. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth</em></a> podcast guest, Dr. Juan Salinas. Juan is the Founder and CEO of P-nuff. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://www.youtube.com/channel/UCPJ7ovuCpHVg7SJchnF2BZg" target="_blank">YouTube</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth </em>podcast Summary</a></li></ul>



<h2 id="episode-summary">Episode 289: Dr. Juan Salinas – Food Scientist Bodybuilder, Founder of P-nuff</h2>



<p>Dr. Juan Salinas, the Founder and CEO of P-nuff, joins the show to share his journey from bodybuilder to creating the peanut protein puff and ripping off his shirt on <em>Shark Tank</em>. Hear what Mark Cuban is like in real life, how to find the right mix of ingredients, how to get distribution in major retailers, how sports and fitness help you as an entrepreneur, and the best food from Honduras. This episode covers everything from protein to extruders. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>Where did the idea for P-nuff come from</li><li>How do you make healthy and tasty snacks</li><li>So corny</li><li>How do you focus more on the business</li><li>What is Juan&#8217;s workout routine</li><li>Let&#8217;s Max!</li><li>Was he on the Michael Phelps eating regimen</li><li>Roatán</li></ul>



<p>Connect with Juan at <a rel="noreferrer noopener" href="https://www.pnuff.com/" target="_blank">Pnuff.com</a> and on social media <a rel="noreferrer noopener" href="https://www.instagram.com/pnuffcrunch/" target="_blank">@PnuffCrunch</a>.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/dr-juan-salinas-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



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<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; <em>Shark Tank</em></strong><ul><li>[0:28] Email me at <a rel="noreferrer noopener" href="mailto:ma&#120;&#64;&#104;&#105;&#112;&#112;od&#105;re&#99;t&#46;c&#111;m" target="_blank">&#109;&#97;&#120;&#64;&#109;axp&#111;d&#99;&#97;&#115;&#116;&#105;n&#103;&#46;&#99;&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:37] Connect with Juan at <a rel="noreferrer noopener" href="https://www.pnuff.com/" target="_blank">Pnuff.com</a> and on social media <a rel="noreferrer noopener" href="https://www.instagram.com/pnuffcrunch/" target="_blank">@PnuffCrunch</a></li></ul><ul><li>[2:52] <a rel="noreferrer noopener" href="https://www.shoprite.com/" target="_blank">ShopRite Hoboken</a></li><li>[2:58] Shoutout, Vincent!</li><li>[3:54] How did Juan get the courage to take his shirt off on <em><a rel="noreferrer noopener" href="https://youtu.be/wp45o5i7zhE?si=s22AzkOZdsWGwp4p" target="_blank">Shark Tank</a></em></li><li>[6:08] &#8220;<a rel="noreferrer noopener" href="https://www.pnuff.com/blogs/p-nuff-crunch-blog/4-tips-to-get-fit-look-shredded-this-summer" target="_blank">How to Get Shredded: 4 Fit Tips from a Former Competitive Bodybuilder</a>&#8220;</li><li>[6:42] <a href="https://bloomington.iu.edu/index.html" target="_blank" rel="noreferrer noopener">Indiana University</a> (IU)</li><li>[6:57] What is <a href="https://markcubancompanies.com/" target="_blank" rel="noreferrer noopener">Mark Cuban</a> like in real life</li><li>[7:52] <a href="https://www.hippodirect.com/" target="_blank" rel="noreferrer noopener">Emails</a></li><li>[8:02] <a href="https://www.mavs.com/" target="_blank" rel="noreferrer noopener">Mavs</a> (Dallas Mavericks)</li><li>[9:37] Go Hoosiers!</li></ul></li></ul>



<figure class="wp-block-image size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-1024x538.png" alt="SquadShot Dr. Juan Salinas P-nuff" class="wp-image-8959" width="709" height="372" srcset="https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas.png 1200w, https://maxpodcasting.com/wp-content/uploads/2024/05/SquadShot-Dr.-Juan-Salinas-500x263@2x.png 1000w" sizes="(max-width: 709px) 100vw, 709px" /><figcaption>Juan!</figcaption></figure>



<ul><li><strong>The P-nuff Story</strong><ul><li>[9:44] Where did the idea for <a rel="noreferrer noopener" href="https://www.pnuff.com/" target="_blank">P-nuff</a> come from</li><li>[10:11] <a rel="noreferrer noopener" href="https://www.nestle.com/" target="_blank">Nestlé</a></li><li>[10:25] <a rel="noreferrer noopener" href="https://www.powerbar.com/" target="_blank">PowerBar</a></li><li>[11:04] <a rel="noreferrer noopener" href="https://www.nestle.com/about/research-development/organization" target="_blank">R&amp;D</a> (Research &amp; Development)</li><li>[11:25] <a rel="noreferrer noopener" href="https://www.optifast.com/products/optifastr-bar" target="_blank">50g Protein Bar</a></li><li>[13:30] <a rel="noreferrer noopener" href="https://www.postconsumerbrands.com/" target="_blank">Post</a></li><li>[14:09] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Food_extrusion" target="_blank">Extruder</a>, <a rel="noreferrer noopener" href="https://www.cheetos.com/" target="_blank">Cheetos</a></li><li>[14:53] &#8220;<a rel="noreferrer noopener" href="https://www.pnuff.com/blogs/p-nuff-crunch-blog/identifying-plant-based-snacks-with-complete-protein" target="_blank">Identifying Plant Based Snacks with Complete Protein</a>&#8220;</li><li>[15:30] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Holy_trinity_(cooking)" target="_blank">Holy Trinity</a></li><li>[15:49] How much experimentation was there getting the right mix of ingredients</li><li>[16:24] What was the &#8220;aha&#8221; moment for P-nuff</li><li>[18:09] How do you make healthy and tasty snacks</li><li>[18:26] <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Entrepreneurs</a></li><li>[19:02] <a rel="noreferrer noopener" href="https://www.webmd.com/food-recipes/what-is-stevia" target="_blank">Stevia</a>, <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Siraitia_grosvenorii" target="_blank">Monkfruit</a></li><li>[19:33] How do you know when a flavor is tasty enough for consumers</li><li>[21:00] So corny</li><li>[21:59] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Nabisco" target="_blank">Nabisco</a>, <a rel="noreferrer noopener" href="https://www.oreo.com/" target="_blank">OREO</a></li><li>[23:18] <a rel="noreferrer noopener" href="https://focusgroups.org/" target="_blank">Focus Groups</a></li><li>[24:09] Shoutout, Andrew!</li><li>[25:22] Katie Thomson – <a rel="noreferrer noopener" href="https://maxpodcasting.com/katie-thomson/" target="_blank"><em>Wild Business Growth</em> podcast #283</a>: Baby Food Dietitian, Co-Founder of <a rel="noreferrer noopener" href="https://squarebaby.com/" target="_blank">Square Baby</a></li><li>[26:10] Eric Roy – <a rel="noreferrer noopener" href="https://maxpodcasting.com/eric-roy/" target="_blank"><em>Wild Business Growth</em> podcast #240</a>: Water Optimizer, Founder of <a rel="noreferrer noopener" href="https://www.hydroviv.com/" target="_blank">Hydroviv</a></li><li>[26:43] How do you get distribution in major retailers </li><li>[27:01] <a rel="noreferrer noopener" href="https://www.pnuff.com/" target="_blank">Food Entrepreneur</a> (Foodpreneur)</li><li>[27:19] <a rel="noreferrer noopener" href="https://www.revive.realestate/" target="_blank">Real Estate</a></li><li>[28:41] <a rel="noreferrer noopener" href="https://www.wholefoodsmarket.com/" target="_blank">Whole Foods</a></li><li>[29:08] <a rel="noreferrer noopener" href="https://www.exponents.com/our-blog/top-30-food-beverage-industry-trade-shows-in-usa/" target="_blank">Trade Shows</a></li><li>[29:57] How do you focus more on the business</li><li>[30:18] <a rel="noreferrer noopener" href="https://about.startupgrind.com/" target="_blank">Startup</a></li><li>[30:40] <a rel="noreferrer noopener" href="https://www.salesforce.com/" target="_blank">Sales</a></li><li>[31:41] The <em>Wild Business Growth</em> podcast is on YouTube! <a rel="noreferrer noopener" href="https://www.youtube.com/@maxbranstetter" target="_blank">Subscribe @MaxBranstetter</a> to watch full video interviews with Wild entrepreneurs like Juan</li></ul><ul><li>[32:41] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em>. It&#8217;s where podcasting meets entrepreneurship &#8211; and terrible puns</li></ul><ul><li>[32:42] Such an honor speaking at Podcast Movement &#8217;23 in Denver! Sign up to grab the slides from my session at <a rel="noreferrer noopener" href="https://maxpodcasting.com/PM23/" target="_blank">MaxPodcasting.com/PM23</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-1024x410.jpg" alt="Dr. Juan Salinas P-nuff Shark Tank" class="wp-image-8961" width="693" height="277" srcset="https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-1024x410.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-400x160.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-768x307.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-500x200.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-400x160@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-1280x512.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-768x307@2x.jpg 1536w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-800x320@2x.jpg 1600w, https://maxpodcasting.com/wp-content/uploads/2024/05/Dr.-Juan-Salinas-P-nuff-Shark-Tank-500x200@2x.jpg 1000w" sizes="(max-width: 693px) 100vw, 693px" /><figcaption>Juan after nailing this interview</figcaption></figure></div>



<ul><li><strong>Inspiration &amp; Creativity: Fitness</strong><ul><li>[33:11] How does fitness help you as an entrepreneur</li><li>[36:05] <a rel="noreferrer noopener" href="https://my.clevelandclinic.org/health/diseases/11874-stress" target="_blank">Stress</a></li><li>[36:42] <a href="https://www.youtube.com/watch?v=klatVv37f7E" target="_blank" rel="noreferrer noopener">TY and FY</a></li><li>[36:53] Shoutout, Dana!</li><li>[37:11] <a rel="noreferrer noopener" href="https://www.headspace.com/articles/flow-state" target="_blank">Flow State</a></li><li>[37:29] <a href="https://en.wikipedia.org/wiki/Two-A-Days" target="_blank" rel="noreferrer noopener">Two-a-Days</a></li><li>[37:41] <a rel="noreferrer noopener" href="https://www.thisiscleveland.com/" target="_blank">CLE</a></li><li>[38:12] What is Juan&#8217;s workout routine</li><li>[38:54] Let&#8217;s Max!</li><li>[39:24] <a rel="noreferrer noopener" href="https://health.clevelandclinic.org/tabata-vs-hiit-whats-the-difference" target="_blank">Tabata</a>, <a rel="noreferrer noopener" href="https://www.onepeloton.com/" target="_blank">Peloton</a></li><li>[40:02] <a href="https://www.mramerica.com/" target="_blank" rel="noreferrer noopener">Mr. America</a></li></ul></li><li><strong>Rapid-Fire Q&amp;A (or just Q&amp;A)</strong><ul><li>[41:03] What did Juan learn at the <a rel="noreferrer noopener" href="https://olympics.com/ioc/overview" target="_blank">International Olympic Committee</a> (IOC)</li><li>[41:56] Was he on the <a href="https://olympics.com/en/news/michael-phelps-10000-calories-diet-what-the-american-swimmer-ate-while-training-" target="_blank" rel="noreferrer noopener">Michael Phelps eating regimen</a></li><li>[42:11] <a href="https://www.setforset.com/blogs/news/mike-tyson-workout" target="_blank" rel="noreferrer noopener">Mike Tyson eating routine</a></li><li>[42:39] <a href="https://www.youtube.com/watch?v=ppuDgfdk9y8" target="_blank" rel="noreferrer noopener">Breaststroke</a></li><li>[43:10] <a rel="noreferrer noopener" href="https://www.tripadvisor.com/Tourism-g292019-Roatan_Bay_Islands-Vacations.html" target="_blank">Roatán</a>, Honduras</li><li>[43:44] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Baleada" target="_blank">Baleadas</a></li><li>[43:58] <a href="https://www.hobokengirl.com/" target="_blank" rel="noreferrer noopener">Hoboken</a></li><li>[44:35] What&#8217;s the best part of being in <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Food_science" target="_blank">food science</a></li><li>[46:00] Connect with Juan at <a rel="noreferrer noopener" href="https://www.pnuff.com/" target="_blank">Pnuff.com</a> and on social media <a rel="noreferrer noopener" href="https://www.instagram.com/pnuffcrunch/" target="_blank">@PnuffCrunch</a></li></ul><ul><li>[47:44] What are Juan&#8217;s Final Thoughts</li><li>[48:27] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth</em></a> podcast and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[48:36] The <em>Wild Business Growth</em> podcast is on YouTube! <a rel="noreferrer noopener" href="https://www.youtube.com/@maxbranstetter" target="_blank">Subscribe @MaxBranstetter</a> to watch full video interviews with Wild entrepreneurs like Juan</li></ul><ul><li>[48:53] Check out the <em>Wild Business Growth</em> podcast<em> </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[48:55] Connect with me on <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a>, <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a> (aka <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">X</a>), and <a rel="noreferrer noopener" href="https://www.threads.net/@maxbranstetter" target="_blank">Threads</a> @MaxBranstetter and <a rel="noreferrer noopener" href="https://www.tiktok.com/@wildbusinessgrowth" target="_blank">TikTok</a> @WildBusinessGrowth</li></ul><ul><li>[48:57] Save time with your high-quality podcast. Email me at <a href="mailto:max&#64;&#109;axp&#111;d&#99;&#97;&#115;&#116;i&#110;&#103;.c&#111;&#109;">m&#97;&#120;&#64;m&#97;&#120;&#112;o&#100;c&#97;sting.c&#111;m</a> to bring your podcast to life and use it as a business-building tool</li><li>[49:02] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em>. It&#8217;s where podcasting meets entrepreneurship &#8211; and terrible puns</li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Dr. Juan Salinas - Wild Business Growth Podcast #289: Food Scientist Bodybuilder, Founder of P-nuff" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth</em> podcast?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth </em>podcast to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, NFL RedZone, Big Mouth Billy Bass, the voice of Bart Simpson, and more Wild stories. Hosted by <a rel="noreferrer noopener" href="https://maxpodcasting.com/about/" target="_blank">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:&#109;a&#120;&#64;&#109;&#97;x&#112;od&#99;as&#116;in&#103;&#46;&#99;o&#109;">m&#97;&#120;&#64;m&#97;&#120;&#112;&#111;&#100;&#99;ast&#105;ng.c&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Dr. Juan Salinas on the <em>Wild Business Growth</em> podcast.<em> </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth</em></a> podcast and tell a friend about it. And hit the gym with them. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Mika&#8217;il Naqvi &#8211; Wild Business Growth Podcast #260: Teen Entrepreneur, Co-Founder of Ornament Anchor</title>
		<link>https://maxpodcasting.com/mikail-naqvi/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 08 Nov 2023 03:12:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Mikail Naqvi]]></category>
		<category><![CDATA[Ornament Anchor]]></category>
		<category><![CDATA[Serial Entrepreneur]]></category>
		<category><![CDATA[shark tank]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7883</guid>

					<description><![CDATA[Mika’il Naqvi, the Co-Founder of Ornament Anchor, joins the Wild Business Growth Podcast to share his journey from class project to building a multimillion-dollar business and appearing twice on Shark Tank.]]></description>
										<content:encoded><![CDATA[
<p>Ever wanted to start a business with your family? That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Mika&#8217;il Naqvi. Mika&#8217;il is the Co-Founder of Ornament Anchor. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://www.youtube.com/channel/UCPJ7ovuCpHVg7SJchnF2BZg" target="_blank">YouTube</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 260: Mika&#8217;il Naqvi – Teen Entrepreneur, Co-Founder of Ornament Anchor</h2>



<p>Mika’il Naqvi, the Co-Founder of Ornament Anchor, joins the show to share his journey from class project to building a multimillion-dollar business and appearing twice on Shark Tank. Hear how to utilize early feedback from customers, get into major retailers, start a business with your family, run a seasonal business, and the ice cream flavor he can’t resist. This episode covers everything from being on TV to XXXTentacion. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>Where does Mika&#8217;il&#8217;s family&#8217;s entrepreneurial spirit come from</li><li>What were the first steps they took to start the business</li><li>Where did the charity aspect of the business come from</li><li>What did Mika&#8217;il learn from <em>Shark Tank</em></li><li>How did his friends at school react after his appearance</li><li>Tangents</li><li>What&#8217;s a weird talent Mika&#8217;il has</li><li><em>Creed</em></li></ul>



<p>Connect with Mika&#8217;il on <a rel="noreferrer noopener" href="https://www.amazon.com/" target="_blank">Amazon</a>, <a rel="noreferrer noopener" href="https://ornamentanchor.com/" target="_blank">OrnamentAnchor.com</a>, and <a rel="noreferrer noopener" href="https://www.tiktok.com/@ornamentanchor" target="_blank">TikTok</a> @OrnamentAnchor.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/mikail-naqvi-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



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<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Entrepreneurial Family</strong><ul><li>[0:28] Email me at <a rel="noreferrer noopener" href="mailto:&#109;ax&#64;&#104;&#105;&#112;p&#111;&#100;&#105;r&#101;&#99;t&#46;c&#111;m" target="_blank">ma&#120;&#64;&#109;&#97;xp&#111;dc&#97;&#115;&#116;ing.&#99;&#111;m</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:38] Connect with Mika&#8217;il on <a rel="noreferrer noopener" href="https://www.amazon.com/" target="_blank">Amazon</a>, <a rel="noreferrer noopener" href="https://ornamentanchor.com/" target="_blank">OrnamentAnchor.com</a>, and <a rel="noreferrer noopener" href="https://www.tiktok.com/@ornamentanchor" target="_blank">TikTok</a> @OrnamentAnchor</li></ul><ul><li>[2:32] Where does his family&#8217;s <a rel="noreferrer noopener" href="https://blog.hubspot.com/the-hustle/entrepreneurial-spirit#:~:text=Entrepreneurial%20spirit%20is%20a%20way,aim%20to%20try%20new%20things." target="_blank">entrepreneurial spirit</a> come from</li><li>[3:11] What kind of a furniture business did his family have</li><li>[3:29] When was the first time he heard of <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">entrepreneurship</a></li><li>[4:15] What did Mika&#8217;il&#8217;s mom sell on <a rel="noreferrer noopener" href="https://www.etsy.com/" target="_blank">Etsy</a></li></ul><ul><li>[4:39] Does his dad have an entrepreneurial side of him</li><li>[4:58] <a rel="noreferrer noopener" href="https://www.investor.gov/introduction-investing/investing-basics/investment-products/private-investment-funds/hedge-funds#:~:text=Hedge%20funds%20pool%20money%20from,goal%20of%20getting%20positive%20returns." target="_blank">Hedge Fund</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1024x538.png" alt="Mika'il Naqvi - Wild Business Growth Podcast #260: Teen Entrepreneur, Co-Founder of Ornament Anchor" class="wp-image-7903" width="729" height="383" srcset="https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor.png 1200w, https://maxpodcasting.com/wp-content/uploads/2023/11/Mikail-Naqvi-Ornament-Anchor-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-500x263@2x.png 1000w" sizes="(max-width: 729px) 100vw, 729px" /></figure></div>



<ul><li><strong>The Ornament Anchor Story</strong><ul><li>[5:42] Where did the idea for <a rel="noreferrer noopener" href="https://ornamentanchor.com/" target="_blank">Ornament Anchor</a> come from</li><li>[5:51] <a rel="noreferrer noopener" href="https://inhub.thehenryford.org/icw/home" target="_blank">Invention Convention</a></li><li>[6:59] What did Mika&#8217;il do to convince his brother to start the business with him</li><li>[7:23] What were the first steps they took to start the business</li><li>[7:26] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/s/swot.asp#:~:text=%25%2025%25%200%25-,What%20Is%20SWOT%20Analysis%3F,as%20current%20and%20future%20potential." target="_blank">SWOT Analysis</a> (Strengths, Weaknesses, Opportunities, Threats)</li><li>[8:00] <a rel="noreferrer noopener" href="https://www.uspto.gov/patents/search" target="_blank">Patent Search</a></li><li>[9:08] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/p/profit.asp" target="_blank">Profit</a></li><li>[9:55] What was the early feedback from consumers</li><li>[11:14] <a rel="noreferrer noopener" href="https://www.facebook.com/business/ads" target="_blank">Facebook Ads</a> (Meta Ads)</li><li>[11:51] Where did the charity aspect of the business come from</li><li>[12:29] <a rel="noreferrer noopener" href="https://www.animalleague.org/" target="_blank">North Shore Animal League America</a></li><li>[13:02] How does it feel to give back</li><li>[13:26] <a rel="noreferrer noopener" href="https://www.lowes.com/" target="_blank">Lowe&#8217;s</a></li><li>[13:42] How do you get into major retailers</li><li>[16:18] <a rel="noreferrer noopener" href="https://www.target.com/" target="_blank">Target</a>, <a rel="noreferrer noopener" href="https://tipalti.com/purchase-order/#:~:text=FAQs-,What%20is%20a%20Purchase%20Order%3F,vendor%20accepts%20the%20purchase%20order." target="_blank">PO</a> (Purchase Order)</li></ul><ul><li>[16:31] <a rel="noreferrer noopener" href="https://zoom.us/" target="_blank">Zoom</a></li><li>[16:55] What did Mika&#8217;il learn from <em><a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=FaiTeA_qRrQ" target="_blank">Shark Tank</a></em></li><li>[19:32] How did his friends at school react after his appearance</li><li>[21:14] What did <em>Shark Tank</em> do for Ornament Anchor</li><li>[21:44] <a rel="noreferrer noopener" href="https://www.amazon.com/blackfriday" target="_blank">Black Friday</a></li><li>[21:52] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/n/networking.asp" target="_blank">Networking</a></li><li>[22:32] <a rel="noreferrer noopener" href="https://www.streunion23.com/" target="_blank"><em>Shark Tank</em> Reunion</a></li></ul><ul><li>[24:18] Such an honor speaking at Podcast Movement &#8217;23 in Denver! Sign up to grab the slides from my session at <a rel="noreferrer noopener" href="https://maxpodcasting.com/PM23/" target="_blank">MaxPodcasting.com/PM23</a></li></ul><ul><li>[24:20] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity</strong><ul><li>[25:16] How does Mika&#8217;il manage work-school-life balance</li><li>[28:58] <a rel="noreferrer noopener" href="https://www.mathsisfun.com/definitions/tangent-function-.html" target="_blank">Tangents</a></li><li>[29:08] How do you run a seasonal business</li><li>[29:30] <a rel="noreferrer noopener" href="https://www.nfl.com/super-bowl/" target="_blank">Super Bowl</a></li><li>[30:07] <a rel="noreferrer noopener" href="https://www.qvc.com/content/holiday/christmas-in-july.html" target="_blank">Christmas in July</a>, <a rel="noreferrer noopener" href="https://www.qvc.com/" target="_blank">QVC</a> (Quality Value Convenience)</li><li>[30:31] <a rel="noreferrer noopener" href="https://www.prsa.org/about/all-about-pr" target="_blank">PR</a> (Public Relations)</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1024x819.jpg" alt="Mika'il Naqvi - Wild Business Growth Podcast #260: Teen Entrepreneur, Co-Founder of Ornament Anchor" class="wp-image-7906" width="660" height="527" srcset="https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1024x819.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-400x320.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-768x614.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-500x400.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-400x320@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1280x1024.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1920x1536.jpg 1920w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-768x614@2x.jpg 1536w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-1024x819@2x.jpg 2048w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-500x400@2x.jpg 1000w, https://maxpodcasting.com/wp-content/uploads/2023/11/Ornament-Anchor-Mikail-Naqvi-Wild-Business-Growth-Podcast-260-Teen-Entrepreneur-Co-Founder-of-Ornament-Anchor-800x640@2x.jpg 1600w" sizes="(max-width: 660px) 100vw, 660px" /></figure></div>



<ul><li><strong>The Unusual</strong><ul><li>[32:14] What&#8217;s Mika&#8217;il&#8217;s biggest pet peeve</li><li>[33:28] What&#8217;s a weird talent he has</li><li>[34:07] <a rel="noreferrer noopener" href="https://www.trade.gov/trade-shows" target="_blank">Trade Shows</a></li><li>[34:28] What&#8217;s a quirk Mika&#8217;il has</li></ul></li><li><strong>Rapid-Fire Q&amp;A</strong><ul><li>[35:35] What single ice cream flavor would Mika&#8217;il eat</li><li>[36:24] &#8220;<a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=aFOxVm3Z9x8" target="_blank">RIP Roach</a>&#8221; by XXXTentacion, <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/DMX" target="_blank">DMX</a></li><li>[36:42] <a rel="noreferrer noopener" href="https://www.instagram.com/kudobanz/" target="_blank">Kudo Banz</a></li><li>[36:55] What&#8217;s the biggest thing Mika&#8217;il learned from their previous businesses</li><li>[37:35] What do he and Ayaan argue about</li><li>[38:20] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt3076658/" target="_blank">Creed</a></em></li><li>[38:40] <a rel="noreferrer noopener" href="https://open.spotify.com/" target="_blank">Spotify</a>, <em><a href="https://open.spotify.com/album/7kSa9AwcDQ6ZUScaXxp8zP" target="_blank" rel="noreferrer noopener">Creed II: The Album</a></em></li><li>[39:02] Connect with Mika&#8217;il on <a rel="noreferrer noopener" href="https://www.amazon.com/" target="_blank">Amazon</a>, <a rel="noreferrer noopener" href="https://ornamentanchor.com/" target="_blank">OrnamentAnchor.com</a>, and <a rel="noreferrer noopener" href="https://www.tiktok.com/@ornamentanchor" target="_blank">TikTok</a> @OrnamentAnchor</li></ul><ul><li>[39:27] What are Mika&#8217;il&#8217;s Final Thoughts</li></ul><ul><li>[40:15] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[40:25] Check out the <em>Wild Business Growth Podcast </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[40:29] Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a> (aka <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">X</a>), and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[40:33] Save time with your high-quality podcast. Email me at <a href="mailto:m&#97;x&#64;m&#97;xpo&#100;c&#97;&#115;&#116;i&#110;g&#46;c&#111;m">&#109;a&#120;&#64;m&#97;x&#112;odcas&#116;&#105;&#110;g.&#99;o&#109;</a> to bring your podcast to life and use it as a business-building tool</li><li>[40:37] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Mika'il Naqvi - Wild Business Growth Podcast #260: Teen Entrepreneur, Co-Founder of Ornament Anchor" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, NFL RedZone, Big Mouth Billy Bass, the voice of Bart Simpson, and more Wild stories. Hosted by <a rel="noreferrer noopener" href="https://maxpodcasting.com/about/" target="_blank">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:ma&#120;&#64;m&#97;x&#112;&#111;dca&#115;ti&#110;&#103;.&#99;o&#109;">ma&#120;&#64;&#109;&#97;xp&#111;d&#99;a&#115;ti&#110;&#103;.&#99;om</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Mika&#8217;il Naqvi on the <em>Wild Business Growth Podcast</em>.<em> </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Justin Baer &#8211; Wild Business Growth Podcast #259: Prolific Tailor, Founder of Collars &#038; Co.</title>
		<link>https://maxpodcasting.com/justin-baer/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 01 Nov 2023 01:24:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Clothes]]></category>
		<category><![CDATA[Collars & Co.]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Justin Baer]]></category>
		<category><![CDATA[Serial Entrepreneur]]></category>
		<category><![CDATA[shark tank]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7855</guid>

					<description><![CDATA[Justin Baer, the Founder and CEO of Collars &#038; Co., joins the Wild Business Growth Podcast to share his journey from 50 business ideas to creating The Original Dress Collar Polo.]]></description>
										<content:encoded><![CDATA[
<p>It might take lots of good ideas to find one that really pops. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Justin Baer. Justin is the Founder and CEO of Collars &amp; Co. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://www.youtube.com/channel/UCPJ7ovuCpHVg7SJchnF2BZg" target="_blank">YouTube</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 259: Justin Baer – Prolific Tailor, Founder of Collars &amp; Co.</h2>



<p>Justin Baer, the Founder and CEO of Collars &amp; Co., joins the show to share his journey from 50 business ideas to creating The Original Dress Collar Polo. Hear how to add styles to your line, drive revenue through email, go viral on TikTok, come up with business ideas, and raise entrepreneurial children. This episode covers everything from collars to coupons. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>What other business ideas was Justin most excited about</li><li>How do you raise money for a cause</li><li>Where did the idea for Collars &amp; Co. come from</li><li>What email formats and designs work best</li><li>Did Justin know the different types of collars when he started designing them</li><li>What&#8217;s the best lesson he learned from his parents</li><li>DC Food Tourism by Justin</li><li>What&#8217;s Mark Cuban like in person</li></ul>



<p>Connect with Justin at <a rel="noreferrer noopener" href="https://collarsandco.com/" target="_blank">CollarsAndCo.com</a> and <a rel="noreferrer noopener" href="https://www.instagram.com/collarsandcoclothing/" target="_blank">Instagram</a> and <a rel="noreferrer noopener" href="https://www.tiktok.com/@collarsandcoclothing" target="_blank">TikTok</a> @CollarsAndCoClothing.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/justin-baer-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



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<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Serial Entrepreneurship</strong><ul><li>[0:31] Email me at <a rel="noreferrer noopener" href="mailto:max&#64;hi&#112;&#112;odir&#101;&#99;t&#46;&#99;om" target="_blank">&#109;ax&#64;&#109;a&#120;&#112;&#111;d&#99;&#97;s&#116;&#105;ng.com</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:40] Connect with Justin at <a rel="noreferrer noopener" href="https://collarsandco.com/" target="_blank">CollarsAndCo.com</a> and <a rel="noreferrer noopener" href="https://www.instagram.com/collarsandcoclothing/" target="_blank">Instagram</a> and <a rel="noreferrer noopener" href="https://www.tiktok.com/@collarsandcoclothing" target="_blank">TikTok</a> @CollarsAndCoClothing</li></ul><ul><li>[2:10] <a rel="noreferrer noopener" href="https://www.instagram.com/jbauerfit/" target="_blank">Justin Bauer</a> &#8211; <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/justin-bauer-wild-inventor-of-clip-grip-and-bakesplit/id1422144338?i=1000417177016" target="_blank"><em>Wild Business Growth Podcast </em>#1</a>: Wild Inventor of <a rel="noreferrer noopener" href="https://www.kickstarter.com/projects/2143259754/clip-grip-universal-handle-attachment-for-any-cont" target="_blank">Clip Grip</a> and <a rel="noreferrer noopener" href="https://www.refinery29.com/en-us/shop/product/adjustable-silicone-baking-sheet-divider-for-meal-preparation-and-roasting-8472597" target="_blank">BakeSplit</a></li><li>[2:51] <a rel="noreferrer noopener" href="https://www.cinnamontoastcrunch.com/" target="_blank">Cinnamon Toast Crunch</a> (CTC)</li><li>[2:57] What other business ideas was Justin most excited about</li><li>[3:21] His <a rel="noreferrer noopener" href="https://www.linkedin.com/in/justinbaer" target="_blank">LinkedIn</a></li><li>[3:28] <a rel="noreferrer noopener" href="https://www.linkedin.com/in/justinbaer" target="_blank">The Cure Card</a></li><li>[3:38] <a rel="noreferrer noopener" href="https://www.cvs.com/" target="_blank">CVS</a>, <a rel="noreferrer noopener" href="https://www.riteaid.com/" target="_blank">Rite Aid</a>, <a rel="noreferrer noopener" href="https://www.walgreens.com/topic/duane-reade/duane-reade.jsp" target="_blank">Duane Reade</a></li><li>[4:05] <a rel="noreferrer noopener" href="https://shop.entertainment.com/" target="_blank">Entertainment Book</a>, <a rel="noreferrer noopener" href="https://www.groupon.com/" target="_blank">Groupon</a></li><li>[4:34] <a rel="noreferrer noopener" href="https://www.hippodirect.com/nonprofit-fundraising-executives-lists" target="_blank">Nonprofits</a></li><li>[5:03] <a rel="noreferrer noopener" href="https://www.bcrf.org/" target="_blank">Breast Cancer Research Foundation</a> (BCRF)</li><li>[5:27] How do you raise money for a cause</li><li>[6:05] How did Justin get into the text message and communication business space</li><li>[6:59] <a rel="noreferrer noopener" href="https://charityhappenings.org/" target="_blank">Charity Happenings</a></li><li>[7:29] <a rel="noreferrer noopener" href="https://www.eventbrite.com/" target="_blank">Eventbrite</a></li><li>[8:16] <a rel="noreferrer noopener" href="https://support.apple.com/kb/sp622" target="_blank">iPad 2</a></li><li>[8:28] <a rel="noreferrer noopener" href="https://www.microsoft.com/en-us/microsoft-365/excel" target="_blank">Excel</a></li><li>[8:55] <a href="https://www.qr-code-generator.com/" target="_blank" rel="noreferrer noopener">QR Code</a> (Quick Response)</li><li>[9:52] <a rel="noreferrer noopener" href="https://www.google.com/" target="_blank">Google</a></li><li>[10:44] <a rel="noreferrer noopener" href="https://www.guggenheim.org/" target="_blank">Guggenheim</a></li><li>[10:53] <a rel="noreferrer noopener" href="https://certain.com/products/event-management-software/" target="_blank">Check In Easy</a>, <a rel="noreferrer noopener" href="https://certain.com/products/event-management-software/" target="_blank">Certain Software</a>, <a rel="noreferrer noopener" href="https://www.oracle.com/" target="_blank">Oracle</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-1024x538.png" alt="Justin Baer - Wild Business Growth Podcast #259: Prolific Tailor, Founder of Collars &amp; Co." class="wp-image-7870" width="734" height="386" srcset="https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co..png 1200w, https://maxpodcasting.com/wp-content/uploads/2023/11/Justin-Baer-Collars-Co-Wild-Business-Growth-Podcast-259-Prolific-Tailor-Founder-of-Collars-Co.-500x263@2x.png 1000w" sizes="(max-width: 734px) 100vw, 734px" /><figcaption>Look at that collar</figcaption></figure></div>



<ul><li><strong>The Collars &amp; Co. Story</strong><ul><li>[11:24] C what I did there</li><li>[11:41] Where did the idea for <a rel="noreferrer noopener" href="https://collarsandco.com/" target="_blank">Collars &amp; Co.</a> come from</li><li>[12:35] <a rel="noreferrer noopener" href="https://collarsandco.com/collections/mens-polos" target="_blank">Dress Collar Polo</a></li><li>[13:04] <a rel="noreferrer noopener" href="https://www.shopify.com/" target="_blank">Shopify</a></li><li>[13:52] <em><a rel="noreferrer noopener" href="https://www.sharktankblog.com/business/collars-and-co/" target="_blank">Shark Tank</a></em></li><li>[14:11] <a rel="noreferrer noopener" href="https://my.clevelandclinic.org/health/articles/22581-dopamine#:~:text=Dopamine%20is%20a%20neurotransmitter%20made,%2C%20mood%2C%20attention%20and%20more." target="_blank">Dopamine</a></li><li>[14:34] <a rel="noreferrer noopener" href="https://www.techtarget.com/searchcio/definition/CMO-chief-marketing-officer" target="_blank">Chief Marketing Officer</a> (CMO)</li><li>[14:51] How do you go viral on <a rel="noreferrer noopener" href="https://www.tiktok.com/@collarsandcoclothing" target="_blank">TikTok</a></li><li>[16:12] <a rel="noreferrer noopener" href="https://www.instagram.com/collarsandcoclothing" target="_blank">Instagram</a></li><li>[17:04] How do you add styles to your line</li><li>[17:39] <a rel="noreferrer noopener" href="https://collarsandco.com/products/cutaway-collar-polo-white?variant=40843074601120" target="_blank">Cutaway Collar</a>, <a rel="noreferrer noopener" href="https://collarsandco.com/collections/semi-spread-collar-polos" target="_blank">Semi-Spread Collar </a></li><li>[18:19] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/r/revenue.asp#:~:text=Revenue%20is%20the%20money%20generated,sales%20on%20the%20income%20statement." target="_blank">Revenue</a></li><li>[19:01] &#8220;<a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=VO15qTiUhLI" target="_blank">They&#8217;ve gone to plaid!</a>&#8221; from <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0094012/" target="_blank">Spaceballs</a></em></li><li>[19:24] <a rel="noreferrer noopener" href="https://www.socialmediaexaminer.com/" target="_blank">Social Media</a></li><li>[19:32] <a rel="noreferrer noopener" href="https://www.hippodirect.com/" target="_blank">Email List</a></li><li>[19:39] How do you drive revenue through email</li><li>[20:12] <a rel="noreferrer noopener" href="https://useinsider.com/glossary/top-of-the-funnel/#:~:text=Top%20of%20the%20funnel%20refers,a%20product%2C%20service%20or%20brand." target="_blank">Top of Funnel</a></li><li>[20:52] What email formats and designs work best</li><li>[21:48] Interesting</li><li>[21:52] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>[22:38] <a rel="noreferrer noopener" href="https://mailchimp.com/marketing-glossary/drip-campaign/" target="_blank">Drip Campaigns</a></li><li>[22:57] Smooth</li><li>[23:01] Did Justin know the different types of collars when he started designing them</li><li>[23:47] <a rel="noreferrer noopener" href="https://www.walkme.com/glossary/wfh/" target="_blank">Working From Home</a> (WFH)</li><li>[24:16] Shoutout, Dana &amp; Andrew!</li><li>[24:51] How did Justin learn how to build an apparel business</li><li>[25:04] <a rel="noreferrer noopener" href="https://www.linkedin.com/in/chris-riccobono-25b8821b" target="_blank">Chris Riccobono</a> from <a rel="noreferrer noopener" href="https://www.untuckit.com/" target="_blank">UNTUCKit</a></li><li>[25:21] <a rel="noreferrer noopener" href="https://www.ama.org/the-definition-of-marketing-what-is-marketing/" target="_blank">Marketing</a></li><li>[25:34] <em><a rel="noreferrer noopener" href="https://www.amazon.com/Ralph-Lauren/dp/0847837432" target="_blank">Ralph Lauren</a></em> by Ralph Lauren, <em><a rel="noreferrer noopener" href="https://www.amazon.com/American-Dreamer-Life-Fashion-Business/dp/1101886218" target="_blank">American Dreamer</a></em> by Tommy Hilfiger</li><li>[26:11] What can entrepreneurs learn from Justin&#8217;s Collars &amp; Co. journey</li><li>[26:42] <a rel="noreferrer noopener" href="https://liquiddeath.com/" target="_blank">Liquid Death</a></li></ul><ul><li>[27:41] Such an honor speaking at Podcast Movement &#8217;23 in Denver! Sign up to grab the slides from my session at <a rel="noreferrer noopener" href="https://maxpodcasting.com/PM23/" target="_blank">MaxPodcasting.com/PM23</a></li></ul><ul><li>[27:42] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity</strong><ul><li>[28:46] How do you come up with business ideas</li><li>[29:08] <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Entrepreneurship</a></li><li>[29:22] <a rel="noreferrer noopener" href="https://www.uspto.gov/" target="_blank">United States Patent and Trademark Office</a> (USPTO)</li><li>[29:33] <a rel="noreferrer noopener" href="https://www.toysrus.com/" target="_blank">Toys&#8221;R&#8221;Us</a></li><li>[30:12] <a rel="noreferrer noopener" href="https://www.monster.com/" target="_blank">Monster.com</a></li><li>[30:27] <a rel="noreferrer noopener" href="https://blog.hubspot.com/marketing/media-kit-examples" target="_blank">Media Kit</a></li><li>[30:31] <a rel="noreferrer noopener" href="https://www.yellowpages.com/" target="_blank">Yellow Pages</a></li><li>[30:48] <a rel="noreferrer noopener" href="https://www.koonsford.com/" target="_blank">Koons Ford</a></li><li>[33:27] What&#8217;s the best lesson Justin learned from his parents</li><li>[33:41] <a rel="noreferrer noopener" href="https://www.zendesk.com/blog/cold-calling/#:~:text=Cold%20calling%20is%20a%20form,to%2Ddoor%20interactions%2C%20too." target="_blank">Cold Calling</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-1024x538.jpeg" alt="Justin Baer - Wild Business Growth Podcast #259: Prolific Tailor, Founder of Collars &amp; Co." class="wp-image-7874" width="643" height="338" srcset="https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-1024x538.jpeg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-400x210.jpeg 400w, https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-768x403.jpeg 768w, https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-500x263.jpeg 500w, https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-400x210@2x.jpeg 800w, https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co.jpeg 1200w, https://maxpodcasting.com/wp-content/uploads/2023/11/collars-co-500x263@2x.jpeg 1000w" sizes="(max-width: 643px) 100vw, 643px" /><figcaption>Look at those collars</figcaption></figure></div>



<ul><li><strong>Rapid-Fire Q&amp;A</strong><ul><li>[35:16] What board game idea did Justin have as a kid</li><li>[35:37] <a rel="noreferrer noopener" href="https://www.iu.edu/index.html" target="_blank">Indiana University</a> (IU)</li><li>[35:45] What&#8217;s <a rel="noreferrer noopener" href="https://markcubancompanies.com/" target="_blank">Mark Cuban</a> like in person</li><li>[36:18] <a rel="noreferrer noopener" href="https://www.peterjones.com/" target="_blank">Peter Jones</a>, <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0443370/" target="_blank">Dragons&#8217; Den</a></em></li><li>[37:48] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Pickleball" target="_blank">Pickleball</a></li><li>[38:11] <a rel="noreferrer noopener" href="https://www.uber.com/" target="_blank">Uber</a></li><li>[38:35] What does Justin miss most about living in NYC</li><li>[39:01] DC Food Tourism by Justin</li><li>[39:19] <a rel="noreferrer noopener" href="https://www.carminesnyc.com/locations/upper-west-side" target="_blank">Carmine&#8217;s</a>, <a rel="noreferrer noopener" href="https://www.shunleerestaurants.com/location/shun-lee-west/" target="_blank">Shun Lee</a></li><li>[40:03] Shoutout, Spense &amp; Jason!</li><li>[40:19] <a rel="noreferrer noopener" href="https://www.caesars.com/tropicana-ac/restaurants/carmines" target="_blank">Carmine&#8217;s</a> at <a rel="noreferrer noopener" href="https://www.caesars.com/tropicana-ac" target="_blank">The Trop</a></li><li>[41:23] Connect with Justin at <a rel="noreferrer noopener" href="https://collarsandco.com/" target="_blank">CollarsAndCo.com</a> and <a rel="noreferrer noopener" href="https://www.instagram.com/collarsandcoclothing/" target="_blank">Instagram</a> and <a rel="noreferrer noopener" href="https://www.tiktok.com/@collarsandcoclothing" target="_blank">TikTok</a> @CollarsAndCoClothing</li></ul><ul><li>[42:15] What are Justin&#8217;s Final Thoughts</li></ul><ul><li>[42:31] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[42:47] Check out the <em>Wild Business Growth Podcast </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[42:49] Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a> (aka <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">X</a>), and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[42:51] Save time with your high-quality podcast. Email me at <a href="mailto:m&#97;&#120;&#64;max&#112;o&#100;&#99;&#97;&#115;&#116;&#105;ng.c&#111;m">m&#97;&#120;&#64;m&#97;&#120;&#112;&#111;&#100;ca&#115;&#116;ing.&#99;&#111;m</a> to bring your podcast to life and use it as a business-building tool</li><li>[42:56] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Justin Baer - Wild Business Growth Podcast #259: Prolific Tailor, Founder of Collars &amp; Co." class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, NFL RedZone, Big Mouth Billy Bass, the voice of Bart Simpson, and more Wild stories. Hosted by <a rel="noreferrer noopener" href="https://maxpodcasting.com/about/" target="_blank">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:&#109;&#97;x&#64;&#109;&#97;&#120;&#112;&#111;d&#99;ast&#105;&#110;&#103;.&#99;o&#109;">&#109;&#97;x&#64;m&#97;x&#112;&#111;d&#99;&#97;&#115;&#116;&#105;n&#103;&#46;c&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Justin Baer on the <em>Wild Business Growth Podcast</em>.<em> </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. And try out some new shirts with them. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Dr. Rob Yonover &#8211; Wild Business Growth Podcast #250: Life-Saving Inventor, SeeRescue Streamer</title>
		<link>https://maxpodcasting.com/rob-yonover/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 30 Aug 2023 08:29:16 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Dr. Rob Yonover]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Inventor]]></category>
		<category><![CDATA[Life-Saving]]></category>
		<category><![CDATA[Nature]]></category>
		<category><![CDATA[Rob Yonover]]></category>
		<category><![CDATA[SeeRescue Streamer]]></category>
		<category><![CDATA[Serial Entrepreneur]]></category>
		<category><![CDATA[shark tank]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7583</guid>

					<description><![CDATA[Dr. Rob Yonover, the Serial Inventor and Founder of SeeRescue Streamer, joins the Wild Business Growth Podcast to share his journey from 2 miles under the sea to creating life-saving inventions.]]></description>
										<content:encoded><![CDATA[
<p>Focusing on survival can be an incredible way to innovate. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Dr. Rob Yonover. Rob is the Serial Inventor and Founder of SeeRescue Streamer. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 250: Dr. Rob Yonover – Life-Saving Inventor, SeeRescue Streamer</h2>



<p>Dr. Rob Yonover, the Serial Inventor and Founder of SeeRescue Streamer, joins the show to share his journey from 2 miles under the sea to creating life-saving inventions. Hear how to get over claustrophobia, innovate in survival mode, pitch your product to huge organizations, get better at surfing, and find business inspiration in nature. This episode covers everything from Costa Rican volcanoes to deep sea fishing. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>What is it like going deep under the sea</li><li>How do you pitch your product to SpaceX</li><li>What has driven the growth of SeeRescue Streamer</li><li>Where do you get &#8220;aha&#8221; moments for business ideas</li><li>How did Rob get interested in studying volcanology</li><li><em>The Dark Side of the Moon</em></li><li>&#8220;The Tortoise and the Hare&#8221;</li><li>Mr. Miyagi</li></ul>



<p>Connect with Rob at <a rel="noreferrer noopener" href="http://seerescuestreamer.com/" target="_blank">SeeRescueStreamer.com</a> and on <a rel="noreferrer noopener" href="https://www.amazon.com/stores/Rob-Yonover-Ph.D./author/B00A7CKD76?ref=ap_rdr&amp;store_ref=ap_rdr&amp;isDramIntegrated=true&amp;shoppingPortalEnabled=true" target="_blank">Amazon</a>.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/rob-yonover-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



<iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/dr-rob-yonover-life-saving-inventor-seerescue-streamer/id1422144338?i=1000626160091"></iframe>



<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Exploring the Ocean Floor</strong><ul><li>[0:37] Email me at <a rel="noreferrer noopener" href="mailto:ma&#120;&#64;hi&#112;&#112;odi&#114;&#101;c&#116;.&#99;&#111;&#109;" target="_blank">m&#97;x&#64;m&#97;&#120;po&#100;&#99;&#97;s&#116;&#105;&#110;&#103;.co&#109;</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:47] Connect with Rob at <a rel="noreferrer noopener" href="http://seerescuestreamer.com/" target="_blank">SeeRescueStreamer.com</a> and on <a rel="noreferrer noopener" href="https://www.amazon.com/stores/Rob-Yonover-Ph.D./author/B00A7CKD76?ref=ap_rdr&amp;store_ref=ap_rdr&amp;isDramIntegrated=true&amp;shoppingPortalEnabled=true" target="_blank">Amazon</a></li></ul><ul><li>[2:54] How did he go 2 miles under the sea</li><li>[3:06] <a rel="noreferrer noopener" href="https://www.findaphd.com/guides/what-is-a-phd#:~:text=A%20PhD%20(Doctor%20of%20Philosophy,original%20contribution%20to%20your%20subject." target="_blank">PhD</a> (Doctor of Philosophy)</li><li>[3:14] <a rel="noreferrer noopener" href="https://www.nationalgeographic.org/encyclopedia/seafloor-spreading/" target="_blank">Ocean Floor Spreading Center</a>, <a rel="noreferrer noopener" href="https://whc.unesco.org/en/list/1/" target="_blank">Galápagos Islands</a></li><li>[3:39] <em><a rel="noreferrer noopener" href="https://www.britannica.com/topic/Titanic" target="_blank">Titanic</a></em>, <a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0120338/" target="_blank"><em>Titanic </em>Movie</a></li><li>[4:29] <a rel="noreferrer noopener" href="https://www.mit.edu/" target="_blank">MIT</a> (Massachusetts Institute of Technology), <a rel="noreferrer noopener" href="https://www.nasa.gov/centers/johnson/home/index.html" target="_blank">NASA Johnson Space Center</a></li><li>[4:52] What is it like going deep under the sea</li><li>[5:40] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Bioturbation" target="_blank">Bioturbidity</a></li><li>[5:53] <em><a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/The_Dark_Side_of_the_Moon" target="_blank">The Dark Side of the Moon</a></em> by Pink Floyd</li><li>[6:05] <a href="https://thekidshouldseethis.com/post/leptocephalus-transparent-eel-larva" target="_blank" rel="noreferrer noopener">Leptocephalus</a></li><li>[7:07] <a rel="noreferrer noopener" href="https://www.nasa.gov/" target="_blank">NASA</a> (National Aeronautics and Space Administration)</li><li>[7:15] <em><a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Space_Shuttle_Challenger_disaster" target="_blank">Challenger</a></em></li><li>[7:28] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Elon_Musk" target="_blank">Elon Musk</a></li><li>[7:52] How do you get over <a rel="noreferrer noopener" href="https://my.clevelandclinic.org/health/diseases/21746-claustrophobia" target="_blank">claustrophobia</a></li><li>[8:02] <a rel="noreferrer noopener" href="https://atlas-scientific.com/blog/how-do-co2-scrubbers-work/" target="_blank">CO2 Scrubbers</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-1024x1024.jpg" alt="Dr. Rob Yonover - Wild Business Growth Podcast #250: Life-Saving Inventor, SeeRescue Streamer" class="wp-image-7600" width="497" height="497" srcset="https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-1024x1024.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-200x200@2x.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-200x200.jpg 200w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-768x768.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-500x500.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-400x400@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq.jpg 1200w, https://maxpodcasting.com/wp-content/uploads/2023/08/Rob-Volcano-Sq-500x500@2x.jpg 1000w" sizes="(max-width: 497px) 100vw, 497px" /><figcaption>Rob in &#8220;Volcano Mode&#8221;</figcaption></figure></div>



<ul><li><strong>The SeeRescue Streamer Story</strong><ul><li>[10:42] <a rel="noreferrer noopener" href="https://www.007.com/" target="_blank">James Bond</a>, <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt1477834/" target="_blank">Aquaman</a></em></li><li>[11:07] <a rel="noreferrer noopener" href="https://cessna.txtav.com/" target="_blank">Cessna</a>, <a rel="noreferrer noopener" href="https://www.gohawaii.com/islands/kauai" target="_blank">Kauai</a>, Hawaii, <a rel="noreferrer noopener" href="https://www.vw.com/en.html" target="_blank">VW</a> (Volkswagen)</li><li>[11:42] <a rel="noreferrer noopener" href="https://www.acrartex.com/news/what-is-an-epirb/" target="_blank">EPIRB</a> (Emergency Position Indicating Radio Beacon)</li><li>[12:01] <a rel="noreferrer noopener" href="https://christojeanneclaude.net/" target="_blank">Christo and Jeanne-Claude</a>, <em><a rel="noreferrer noopener" href="https://www.designboom.com/art/christo-jeanne-claude-perez-art-museum-miami-12-14-2018/" target="_blank">Surrounded Islands</a></em></li><li>[12:54] <em><a rel="noreferrer noopener" href="https://sharktankrecap.com/shark-tank-see-rescue-streamer-update-season-8/" target="_blank">Shark Tank</a></em>, <a rel="noreferrer noopener" href="https://www.spacex.com/" target="_blank">SpaceX</a>, <a rel="noreferrer noopener" href="https://www.tesla.com/" target="_blank">Tesla</a></li><li>[13:39] Why is it better to innovate in survival mode</li><li>[14:32] Guilty</li><li>[14:44] <a rel="noreferrer noopener" href="https://www.tacobell.com/" target="_blank">Taco Bell</a></li><li>[15:12] <a rel="noreferrer noopener" href="https://www.visionsafe.com/" target="_blank">Emergency Vision Assurance System</a> (EVAS)</li><li>[15:29] <a rel="noreferrer noopener" href="https://www.ups.com/" target="_blank">UPS</a> (United Parcel Service), <a rel="noreferrer noopener" href="https://www.fedex.com/en-us/home.html" target="_blank">FedEx</a> (Federal Express)</li><li>[15:46] &#8220;<a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/The_Tortoise_and_the_Hare" target="_blank">The Tortoise and the Hare</a>&#8220;</li><li>[16:58] Shoutout, Dana &amp; Tortoises!</li><li>[17:34] How do you pitch your product to huge organizations</li><li>[17:46] <a rel="noreferrer noopener" href="https://www.uscg.mil/" target="_blank">Coast Guard</a></li><li>[18:02] <a rel="noreferrer noopener" href="http://www.worldaviationdirectory.com/" target="_blank">WAD</a> (World Aviation Directory), <a rel="noreferrer noopener" href="https://www.britannica.com/technology/Internet" target="_blank">Internet</a>, <a rel="noreferrer noopener" href="https://www.google.com/" target="_blank">Google</a></li><li>[18:18] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/c/coldcalling.asp" target="_blank">Cold Calling</a></li><li>[18:20] <a rel="noreferrer noopener" href="https://www.navy.mil/" target="_blank">Navy</a>, <a rel="noreferrer noopener" href="https://www.airforce.com/" target="_blank">Air Force</a>, <a rel="noreferrer noopener" href="https://www.marines.com/" target="_blank">Marines</a></li><li>[19:02] <a rel="noreferrer noopener" href="https://blog.hubspot.com/marketing/press-release-template-ht" target="_blank">Press Release</a></li><li>[19:18] <em><a rel="noreferrer noopener" href="https://www.miamiherald.com/" target="_blank">Miami Herald</a></em></li><li>[19:28] The best kind</li><li>[20:03] <em><a rel="noreferrer noopener" href="https://www.mensjournal.com/" target="_blank">Men&#8217;s Journal</a></em>, <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0057751/" target="_blank">Gilligan&#8217;s Island</a></em></li><li>[20:45] <a rel="noreferrer noopener" href="https://lobbyit.com/what-is-a-lobbyist/" target="_blank">Lobbyist</a></li></ul><ul><li>[22:28] Ohhhhhh!</li><li>[22:51] <a rel="noreferrer noopener" href="https://www.cnbc.com/shark-tank/" target="_blank">CNBC</a>, <a rel="noreferrer noopener" href="https://abc.com/shows/shark-tank" target="_blank">ABC</a></li><li>[23:11] How do you pitch your product to SpaceX</li><li>[23:47] <a rel="noreferrer noopener" href="https://www.boeing.com/" target="_blank">Boeing</a></li><li>[24:40] <a rel="noreferrer noopener" href="https://www.trade.gov/trade-shows" target="_blank">Trade Shows</a></li><li>[25:46] Mr. Trade Show</li><li>[25:51] <em><a rel="noreferrer noopener" href="https://www.amazon.com/Hardcore-Inventing-audiobook/dp/B00BK9NL4W/ref=sr_1_2?qid=1693331555&amp;refinements=p_27%3ARobert+Yonover&amp;s=books&amp;sr=1-2" target="_blank">Hardcore Inventing</a></em> by Dr. Rob Yonover</li><li>[26:29] <a rel="noreferrer noopener" href="https://careerdevelopment.princeton.edu/sites/g/files/toruqf1041/files/media/elevator_pitch.pdf" target="_blank">Elevator Pitch</a> aka Urinal Pitch</li><li>[26:53] Yikes, Max</li><li>[27:13] What else has driven the growth of SeeRescue Streamer</li><li>[27:27] <a rel="noreferrer noopener" href="https://www.hopkinsmedicine.org/health/conditions-and-diseases/multiple-sclerosis-ms#:~:text=Multiple%20sclerosis%20(MS)%20is%20a,may%20have%20only%20mild%20symptoms." target="_blank">MS</a> (Multiple Sclerosis)</li><li>[27:44] <em><a rel="noreferrer noopener" href="https://www.amazon.com/Caregivers-Survival-Guide-Caring-Yourself/dp/1510731776/ref=sr_1_1?qid=1693331555&amp;refinements=p_27%3ARobert+Yonover&amp;s=books&amp;sr=1-1" target="_blank">Caregiver&#8217;s Survival Guide</a></em> by Dr. Rob Yonover</li><li>[30:00] Such an honor speaking at Podcast Movement &#8217;23 in Denver! Sign up to grab the slides from my session at <a rel="noreferrer noopener" href="https://maxpodcasting.com/PM23/" target="_blank">MaxPodcasting.com/PM23</a></li></ul><ul><li>[30:02] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-1024x513.jpg" alt="Dr. Rob Yonover - Wild Business Growth Podcast #250: Life-Saving Inventor, SeeRescue Streamer" class="wp-image-7603" width="624" height="312" srcset="https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-1024x513.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-400x201.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-768x385.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-500x251.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-400x201@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer.jpg 1199w, https://maxpodcasting.com/wp-content/uploads/2023/08/Surfing-Dr.-Rob-Yonover-Wild-Business-Growth-Podcast-250-Life-Saving-Inventor-SeeRescue-Streamer-500x251@2x.jpg 1000w" sizes="(max-width: 624px) 100vw, 624px" /><figcaption>Rob in his happy place</figcaption></figure></div>



<ul><li><strong>Rapid-Fire Q&amp;A</strong><ul><li>[31:11] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Marlin" target="_blank">Marlin</a>, <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Yellowfin_tuna" target="_blank">Ahi</a> aka Tuna, <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Apex_predator" target="_blank">Apex Predator,</a> <a rel="noreferrer noopener" href="https://www.mauimagazine.net/malolo/" target="_blank">Mālolo</a> aka Flying Fish</li><li>[31:28] <a rel="noreferrer noopener" href="https://www.flyingfish.com/" target="_blank">Flying Fish Brewery</a></li><li>[32:04] <a rel="noreferrer noopener" href="https://kids.nationalgeographic.com/animals/mammals/facts/orca" target="_blank">Orca</a> aka Killer Whale</li><li>[32:43] How do you get better at surfing</li><li>[33:01] <a rel="noreferrer noopener" href="http://seerescuestreamer.com/about/" target="_blank">Inflatable Paddleboard</a>, <a rel="noreferrer noopener" href="https://veslpaddleboards.com/prone-paddleboard.html" target="_blank">Prone Paddleboard</a></li><li>[33:22] <a rel="noreferrer noopener" href="https://thekaratekid.fandom.com/wiki/Mr._Miyagi" target="_blank">Mr. Miyagi</a></li><li>[36:48] Where do you get &#8220;aha&#8221; moments for business ideas</li><li>[39:41] Mic drop</li><li>[40:33] How did Rob get interested in studying <a rel="noreferrer noopener" href="https://www.usgs.gov/observatories/cascades-volcano-observatory/information-about-volcanologists" target="_blank">volcanology</a></li><li>[41:38] <em>The Wacky Professor</em></li><li>[42:02] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Optical_mineralogy" target="_blank">Optical Mineralogy</a></li><li>[42:07] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Teaching_assistant" target="_blank">Teacher&#8217;s Assistant</a> (TA)</li><li>[42:52] <a rel="noreferrer noopener" href="https://www.fsu.edu/" target="_blank">Florida State University</a> (FSU)</li><li>[44:28] I do that to people</li><li>[45:11] <a rel="noreferrer noopener" href="https://oceanservice.noaa.gov/facts/tradewinds.html" target="_blank">Trade Winds</a></li><li>[46:01] Connect with Rob at <a rel="noreferrer noopener" href="http://seerescuestreamer.com/" target="_blank">SeeRescueStreamer.com</a> and on <a rel="noreferrer noopener" href="https://www.amazon.com/stores/Rob-Yonover-Ph.D./author/B00A7CKD76?ref=ap_rdr&amp;store_ref=ap_rdr&amp;isDramIntegrated=true&amp;shoppingPortalEnabled=true" target="_blank">Amazon</a></li><li>[46:22] <em><a rel="noreferrer noopener" href="https://www.amazon.com/Brainstorm-Islands-Rob-Yonover-Ph-D/dp/1481046888" target="_blank">Brainstorm Islands</a></em> by Dr. Rob Yonover, <em><a rel="noreferrer noopener" href="https://www.amazon.com/Curious-George-H-Rey/dp/039515023X" target="_blank">Curious George</a></em> by H.A. Rey</li><li>[46:42] <em><a rel="noreferrer noopener" href="https://www.amazon.com/Hardcore-Health-Young-Robert-Yonover/dp/1949472612" target="_blank">Hardcore Health</a></em> by Dr. Rob Yonover</li></ul><ul><li>[48:06] What are Rob&#8217;s Final Thoughts</li><li>[48:40] Shoutout, Joe!</li><li>[49:41] <a href="https://www.zdnet.com/article/best-phone/" target="_blank" rel="noreferrer noopener">Smartphone</a> aka Dumbphone</li></ul><ul><li>[50:10] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[50:23] Check out the <em>Wild Business Growth Podcast </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[50:29] Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a> (aka <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">X</a>), and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[50:32] Save time with your high-quality podcast. Email me at <a href="mailto:m&#97;&#120;&#64;&#109;a&#120;&#112;odc&#97;sti&#110;g&#46;&#99;om">&#109;a&#120;&#64;&#109;&#97;&#120;&#112;&#111;d&#99;&#97;&#115;ti&#110;&#103;&#46;c&#111;m</a> to bring your podcast to life and use it as a business-building tool</li><li>[50:39] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Dr. Rob Yonover - Wild Business Growth Podcast #250: Life-Saving Inventor, SeeRescue Streamer" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:max&#64;&#109;&#97;xp&#111;&#100;casting&#46;&#99;om">&#109;a&#120;&#64;&#109;&#97;xpod&#99;&#97;&#115;&#116;i&#110;g&#46;c&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Dr. Rob Yonover on the <em>Wild Business Growth Podcast</em>.<em> </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. And go on an outdoor adventure with them. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
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		<item>
		<title>Tripp and Lee Phillips &#8211; Wild Business Growth Podcast #249: Brick Binders, Inventors of Le-Glue</title>
		<link>https://maxpodcasting.com/tripp-lee-phillips/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 23 Aug 2023 08:23:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Entreprenership]]></category>
		<category><![CDATA[Family Business]]></category>
		<category><![CDATA[Le-Glue]]></category>
		<category><![CDATA[Lee Phillips]]></category>
		<category><![CDATA[lego]]></category>
		<category><![CDATA[shark tank]]></category>
		<category><![CDATA[Tripp Phillips]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7553</guid>

					<description><![CDATA[Tripp and Lee Phillips, the son-father duo behind Le-Glue, join the Wild Business Growth Podcast to share their story from class project to setting records on Shark Tank.]]></description>
										<content:encoded><![CDATA[
<p>You never know what a class project can turn into. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth&nbsp;Podcast</em></a> guests, Tripp and Lee Phillips. Tripp and Lee are the Inventors of Le-Glue. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>,&nbsp;and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 249: Tripp and Lee Phillips – Brick Binders, Inventors of Le-Glue</h2>



<p>Tripp and Lee Phillips, the son-father duo behind Le-Glue, join the show to share their story from class project to setting records on Shark Tank. Hear how to turn your idea into a real product, think of creative marketing strategies, prepare for the biggest pitch of your life, find production efficiencies, and Tripp’s favorite LEGO creation. This episode covers everything from Le-Glue Man to Mr. Wonderful. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>What got Tripp interested in inventing</li><li>How important was it to get Le-Glue patented</li><li>Where did the idea for Le-Glue come from</li><li>What were the first steps in turning Le-Glue into a real product</li><li>How did Tripp get on <em>Shark Tank</em></li><li>Who works on what with Le-Glue</li><li>Georgia Football</li><li>A LEGO Lamborghini</li></ul>



<p>Connect with Tripp and Lee at <a rel="noreferrer noopener" href="https://le-glue.com/" target="_blank">Le-Glue.com</a> and <a rel="noreferrer noopener" href="https://www.instagram.com/leglue4you/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/leglue4you" target="_blank">X</a>, and <a rel="noreferrer noopener" href="https://www.facebook.com/leglue4you" target="_blank">Facebook</a> @LeGlue4You.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/tripp-lee-phillips-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



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<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Inventing</strong><ul><li>[0:38] Email me at <a rel="noreferrer noopener" href="mailto:max&#64;&#104;ip&#112;od&#105;&#114;ect.&#99;o&#109;" target="_blank">ma&#120;&#64;&#109;&#97;&#120;&#112;&#111;&#100;&#99;ast&#105;ng.&#99;o&#109;</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:48] Connect with Tripp and Lee at <a rel="noreferrer noopener" href="https://le-glue.com/" target="_blank">Le-Glue.com</a> and <a rel="noreferrer noopener" href="https://www.instagram.com/leglue4you/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/leglue4you" target="_blank">X</a>, and <a rel="noreferrer noopener" href="https://www.facebook.com/leglue4you" target="_blank">Facebook</a> @LeGlue4You</li></ul><ul><li>[2:10] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Abbott_and_Costello" target="_blank">Abbott and Costello</a></li><li>[2:41] What got Tripp interested in inventing</li><li>[3:41] What has Lee invented</li><li>[4:02] <a rel="noreferrer noopener" href="https://www.uspto.gov/" target="_blank">Patent</a></li><li>[4:16] <a rel="noreferrer noopener" href="https://snuggiestore.com/" target="_blank">Snuggie</a></li><li>[5:30] How important was it to get <a href="https://le-glue.com/" target="_blank" rel="noreferrer noopener">Le-Glue</a> patented</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large"><img loading="lazy" width="1024" height="370" src="https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1024x370.jpg" alt="Tripp and Lee Phillips - Wild Business Growth Podcast #249: Brick Binders, Inventors of Le-Glue" class="wp-image-7569" srcset="https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1024x370.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-400x145.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-768x278.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-500x181.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-400x145@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1280x463.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1920x694.jpg 1920w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-768x278@2x.jpg 1536w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1024x370@2x.jpg 2048w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-500x181@2x.jpg 1000w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-800x289@2x.jpg 1600w, https://maxpodcasting.com/wp-content/uploads/2023/08/Tripp-and-Lee-Phillips-Le-Glue-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1280x463@2x.jpg 2560w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption>Wonderful background</figcaption></figure></div>



<ul><li><strong>The Le-Glue Story</strong><ul><li>[6:51] <a rel="noreferrer noopener" href="https://www.lego.com/en-us" target="_blank">LEGO</a>, <a rel="noreferrer noopener" href="https://www.megabrands.com/en-us/mega-bloks" target="_blank">Mega Bloks</a>, <a rel="noreferrer noopener" href="https://www.post-it.com/3M/en_US/post-it/" target="_blank">Post-it Notes</a></li><li>[6:32] <a rel="noreferrer noopener" href="https://www.gorillatough.com/" target="_blank">Gorilla Glue</a></li><li>[6:46] Where did the idea for Le-Glue come from</li><li>[7:33] Whos knows</li><li>[7:55] What were the first steps in turning Le-Glue into a real product</li><li>[8:09] <a rel="noreferrer noopener" href="https://thecenterforgifted.org/torrance" target="_blank">International Torrance Legacy Creativity Awards</a></li><li>[9:02] Come on, Lee!</li><li>[9:17] <a rel="noreferrer noopener" href="https://www.amazon.com/Glue-Temporary-Blocks-More-Non-Toxic/dp/B00TFRSTCK" target="_blank">Amazon</a></li><li>[9:45] How many iterations of Le-Glue were there</li><li>[10:03] <a rel="noreferrer noopener" href="https://www.3m.com/" target="_blank">3M</a>, <a rel="noreferrer noopener" href="https://www.dupont.com/" target="_blank">DuPont</a></li><li>[11:20] Who doesn&#8217;t like breaking stuff</li><li>[11:54] How did Tripp and Lee start marketing Le-Glue</li><li>[12:38] How did Tripp come up with the idea for <a rel="noreferrer noopener" href="https://le-glue.com/le-glue-man/" target="_blank">Le-Glue Man</a></li><li>[13:14] <a rel="noreferrer noopener" href="https://www.socialmediaexaminer.com/" target="_blank">Social Media</a></li><li>[13:28] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt1490017/" target="_blank">The Lego Movie</a></em>, <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt4116284/" target="_blank">The Lego Batman Movie</a></em></li><li>[13:51] <a rel="noreferrer noopener" href="https://lorigreiner.com/" target="_blank">Lori Greiner</a>, <a rel="noreferrer noopener" href="https://en.brickimedia.org/wiki/Kragle" target="_blank">Kragle</a></li><li>[14:21] Were Tripp and his sister Allee the youngest people to be on <em><a rel="noreferrer noopener" href="https://www.sharktankblog.com/business/le-glue/" target="_blank">Shark Tank</a></em></li><li>[14:48] How did Tripp get on <em>Shark Tank</em></li><li>[15:31] <a rel="noreferrer noopener" href="https://www.mlb.com/braves/ballpark" target="_blank">Truist Park</a> aka SunTrust Park</li><li>[16:39] <em><a rel="noreferrer noopener" href="https://www.fortnite.com/?lang=en-US" target="_blank">Fortnite</a></em></li><li>[17:10] Was Tripp nervous filming <em>Shark Tank</em></li><li>[17:57] <a rel="noreferrer noopener" href="https://www.mms.com/en-us" target="_blank">M&amp;M&#8217;S</a></li><li>[18:23] How does <em>Shark Tank</em> filming compare vs. expectations</li><li>[19:32] <a rel="noreferrer noopener" href="https://kevinoleary.com/" target="_blank">Kevin O&#8217;Leary</a> aka Mr. Wonderful</li><li>[19:52] What was going through Lee&#8217;s mind seeing his kids on <em>Shark Tank</em></li><li>[21:57] So excited to speak at Podcast Movement 2023! It&#8217;s August 21-24 in Denver. Learn more at <a rel="noreferrer noopener" href="https://podcastmovement.com/" target="_blank">PodcastMovement.com</a></li></ul><ul><li>[21:58] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1024x684.jpg" alt="Tripp and Lee Phillips - Wild Business Growth Podcast #249: Brick Binders, Inventors of Le-Glue" class="wp-image-7571" width="585" height="390" srcset="https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-1024x684.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-400x267.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-768x513.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-500x334.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-400x267@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue.jpg 1200w, https://maxpodcasting.com/wp-content/uploads/2023/08/Le-Glue-Tripp-and-Lee-Phillips-Wild-Business-Growth-Podcast-249-Brick-Binders-Inventors-of-Le-Glue-500x334@2x.jpg 1000w" sizes="(max-width: 585px) 100vw, 585px" /><figcaption>Brick by brick</figcaption></figure></div>



<ul><li><strong>Inspiration &amp; Creativity: People, Hobbies, and Resources</strong><ul><li>[22:47] Who works on what with Le-Glue</li><li>[24:02] <a rel="noreferrer noopener" href="https://www.georgia.ja.org/" target="_blank">Junior Achievement (JA) of Georgia</a>, <a rel="noreferrer noopener" href="https://wfca.org/content/robert-shaw" target="_blank">Bob Shaw</a></li><li>[25:31] How do you build your business while handling everything else in your life</li></ul></li><li><strong>Rapid-Fire Q&amp;A</strong><ul><li>[28:31] <a rel="noreferrer noopener" href="https://www.lego.com/en-us/product/at-at-75313" target="_blank">AT-AT</a>, <a rel="noreferrer noopener" href="https://www.lego.com/en-us/product/imperial-tie-fighter-75300" target="_blank">TIE Fighter</a></li><li>[29:07] <a rel="noreferrer noopener" href="https://rolltide.com/sports/mens-golf" target="_blank">Alabama Golf Team</a>, <a rel="noreferrer noopener" href="https://www.pgatour.com/" target="_blank">PGA</a> (Professional Golfers&#8217; Association)</li><li>[29:48] <a href="https://georgiadogs.com/sports/football" target="_blank" rel="noreferrer noopener">Georgia Football</a></li><li>[30:01] <a href="https://scrubdaddy.com/" target="_blank" rel="noreferrer noopener">Scrub Daddy</a>, <a href="https://ring.com/" target="_blank" rel="noreferrer noopener">Ring</a>, <a href="https://abc.com/shows/shark-tank/cast/jamie-siminoff" target="_blank" rel="noreferrer noopener">Jamie Siminoff</a></li><li>[30:27] What&#8217;s the biggest thing that&#8217;s changed for Tripp since going on <em>Shark Tank</em></li><li>[31:41] <a href="https://www.lamborghini-paris.com/news/legor-the-lamborghini-sian-fkp-37-in-its-natural-size-is-arriving/" target="_blank" rel="noreferrer noopener">LEGO Lamborghini in Paris</a></li><li>[32:46] Connect with Tripp and Lee at <a rel="noreferrer noopener" href="https://le-glue.com/" target="_blank">Le-Glue.com</a> and <a rel="noreferrer noopener" href="https://www.instagram.com/leglue4you/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/leglue4you" target="_blank">X</a>, and <a rel="noreferrer noopener" href="https://www.facebook.com/leglue4you" target="_blank">Facebook</a> @LeGlue4You</li></ul><ul><li>[33:23] What are Tripp&#8217;s Final Thoughts</li></ul><ul><li>[34:18]&nbsp;Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[34:36] Check out the <em>Wild Business Growth Podcast&nbsp;</em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[34:38]&nbsp;Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>,&nbsp;<a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a> (aka <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">X</a>), and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[34:40] Save time with your high-quality podcast. Email me at <a href="mailto:&#109;a&#120;&#64;&#109;&#97;x&#112;&#111;d&#99;a&#115;ti&#110;g.c&#111;m">&#109;ax&#64;&#109;&#97;x&#112;&#111;&#100;c&#97;s&#116;&#105;ng&#46;&#99;o&#109;</a> to bring your podcast to life and use it as a business-building tool</li><li>[34:45] Sign up for the&nbsp;<em>Podcasting to the Max</em>&nbsp;newsletter at&nbsp;<a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a>&nbsp;and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Tripp and Lee Phillips - Wild Business Growth Podcast #249: Brick Binders, Inventors of Le-Glue" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:m&#97;&#120;&#64;m&#97;&#120;p&#111;dca&#115;tin&#103;&#46;c&#111;m">m&#97;x&#64;m&#97;xp&#111;&#100;c&#97;&#115;&#116;i&#110;g&#46;com</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Tripp and Lee Phillips on the <em>Wild Business Growth Podcast</em>.<em> </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. And be the Le-Glue guys of whatever team you&#8217;re on. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Pat Yates &#8211; Wild Business Growth Podcast #246: HappyFeet Slippers and Quiet Light</title>
		<link>https://maxpodcasting.com/pat-yates/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 02 Aug 2023 08:09:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[HappyFeet Slippers]]></category>
		<category><![CDATA[Pat Yates]]></category>
		<category><![CDATA[Quiet Light]]></category>
		<category><![CDATA[Selling Your Business]]></category>
		<category><![CDATA[Serial Entrepreneur]]></category>
		<category><![CDATA[shark tank]]></category>
		<category><![CDATA[Snooki]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7449</guid>

					<description><![CDATA[Pat Yates, the President of HappyFeet Slippers and Advisor at Quiet Light, joins the Wild Business Growth Podcast to share his journey from running coffee, mall kiosk, and slipper businesses to helping entrepreneurs sell their business.]]></description>
										<content:encoded><![CDATA[
<p>Position your business to be sold. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Pat Yates. Pat is the President of HappyFeet Slippers and Advisor at Quiet Light. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 246: Pat Yates – HappyFeet Slippers and Quiet Light</h2>



<p>Pat Yates, the President of HappyFeet Slippers and Advisor at Quiet Light, joins the show to share his journey from running coffee, mall kiosk, and slipper businesses to helping entrepreneurs sell their business. Hear how to position your business to be sold, go from entrepreneur to advisor, get better at time management, Pat’s partnership with Snooki, and how to pronounce Louisville. This episode covers everything from pedicures to ROAS. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>What first sparked Pat&#8217;s interest in starting a business one day</li><li>How did he get into the slipper space</li><li>A hoppin&#8217; pun!</li><li>How did Pat start working with so many licensing partners</li><li>You&#8217;re a catch, Pat!</li><li>How do you grow your business</li><li>What&#8217;s something surprising about mall kiosks</li><li>How has running a coffee business impacted Pat&#8217;s coffee consumption</li></ul>



<p>Connect with Pat at <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/" target="_blank">BuyHappyFeet.com</a> and <a rel="noreferrer noopener" href="https://quietlight.com/" target="_blank">QuietLight.com</a>.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/pat-yates-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



<iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/pat-yates-happyfeet-slippers-and-quiet-light/id1422144338?i=1000623131333"></iframe>



<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Serial Entrepreneurship</strong><ul><li>[0:31] Email me at <a rel="noreferrer noopener" href="mailto:&#109;&#97;&#120;&#64;hip&#112;o&#100;irec&#116;.&#99;&#111;&#109;" target="_blank">&#109;ax&#64;ma&#120;p&#111;dcas&#116;&#105;n&#103;&#46;&#99;om</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:41] Connect with Pat at <a rel="noreferrer noopener" href="https://flexscreen.com/" target="_blank">FlexScreen.com</a> and <a rel="noreferrer noopener" href="https://joealtieri.com/" target="_blank">JoeAltieri.com</a></li></ul><ul><li>[2:17] What first sparked his interest in starting a business one day</li><li>[3:38] What was it about <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">entrepreneurship</a> that attracted him </li></ul><ul><li>[4:08] <a rel="noreferrer noopener" href="https://uiausa.org/" target="_blank">United Inventors Association</a> (UIA)</li><li>[5:08] <a rel="noreferrer noopener" href="https://www.barbaracorcoran.com/" target="_blank">Barbara Corcoran</a></li><li>[5:20] <a rel="noreferrer noopener" href="https://maxpodcasting.com/" target="_blank">MaxPodcasting</a></li><li>[5:43] <a rel="noreferrer noopener" href="https://zoom.us/" target="_blank">Zoom</a></li><li>[6:15] What was Pat&#8217;s first service business</li><li>[6:48] <a rel="noreferrer noopener" href="https://www.johnconti.com/" target="_blank">John Conti</a></li><li>[8:00] <a rel="noreferrer noopener" href="https://www.costco.com/" target="_blank">Costco</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large"><img loading="lazy" width="1024" height="538" src="https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-1024x538.png" alt="Pat Yates - Wild Business Growth Podcast #246: HappyFeet Slippers and Quiet Light" class="wp-image-7460" srcset="https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light.png 1200w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Quiet-Light-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-500x263@2x.png 1000w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption>Pat&#8217;s a Happy guy</figcaption></figure></div>



<ul><li><strong>The HappyFeet Slippers &amp; Quiet Light Story</strong><ul><li>[8:36] How did Pat get into the slipper space with <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/" target="_blank">HappyFeet Slippers</a></li><li>[8:54] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/n/noncompete-agreement.asp" target="_blank">Non-Compete Agreement</a></li><li>[9:31] <a rel="noreferrer noopener" href="https://www.rivergate-mall.com/" target="_blank">RiverGate Mall</a></li></ul><ul><li>[9:40] <a rel="noreferrer noopener" href="https://www.coolspringsgalleria.com/" target="_blank">CoolSprings Galleria</a></li><li>[9:54] <a rel="noreferrer noopener" href="https://www.americasmart.com/en" target="_blank">Atlanta Gift Mart</a></li><li>[10:31] <a rel="noreferrer noopener" href="https://www.godaddy.com/" target="_blank">GoDaddy</a></li><li>[10:42] <em><a rel="noreferrer noopener" href="https://www.sharktankblog.com/business/happy-feet/" target="_blank">Shark Tank</a></em>, <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/dreamworks" target="_blank">DreamWorks</a>, <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/nfl" target="_blank">NFL</a> (National Football League), <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/disney" target="_blank">Disney</a></li><li>[11:08] Words to live by</li><li>[11:23] What appealed to Pat about slippers as a business idea </li><li>[12:05] <a rel="noreferrer noopener" href="https://www.wallstreetmojo.com/lifestyle-business/#:~:text=Lifestyle%20businesses%20are%20typically%20small,outside%20investment%20to%20fund%20expansion." target="_blank">Lifestyle Business</a></li><li>[12:07] <em><a rel="noreferrer noopener" href="https://www.nbc.com/the-tonight-show" target="_blank">The Tonight Show Starring Jimmy Fallon</a></em>, <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0106053/" target="_blank">Late Show with David Letterman</a></em>, <em><a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/snooki/jersey-shore" target="_blank">Jersey Shore</a></em></li><li>[12:35] <a rel="noreferrer noopener" href="https://www.tiktok.com/en/" target="_blank">TikTok</a></li><li>[12:41] <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/stitch" target="_blank">Stitch Slippers</a></li><li>[12:57] <a rel="noreferrer noopener" href="https://looneytunes.fandom.com/wiki/ACME" target="_blank">ACME from <em>Looney Tunes</em></a></li><li>[13:09] How did HappyFeet Slippers and <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/snooki" target="_blank">Snooki</a> start partnering</li><li>[14:04] <a rel="noreferrer noopener" href="https://twitter.com/snooki?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank">Twitter</a></li><li>[14:16] <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/snooki/products/snookis-leopard-print-slippers-snooki-slippers-for-sale-buy-snooki-slippers" target="_blank">Leopard Slipper</a></li><li>[15:07] &#8220;<a rel="noreferrer noopener" href="https://youtu.be/bdYvVUKfr_I" target="_blank">NCAA TOURNAMENT PREVIEW WITH SNOOKI FROM THE JERSEY SHORE</a>&#8221; on <em><a rel="noreferrer noopener" href="https://www.barstoolsports.com/shows/11/pardon-my-take/podcasts" target="_blank">Pardon My Take</a> (PMT)</em></li><li>[15:30] <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/" target="_blank">BuyHappyFeet.com</a></li><li>[15:48] How did Pat start working with so many <a rel="noreferrer noopener" href="https://licensinginternational.org/education/what-is-licensing/#:~:text=A%20license%20is%20an%20agreement,with%20a%20product%20or%20service." target="_blank">licensing</a> partners</li><li>[16:09] <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/dreamworks/products/dreamworks-po-slippers" target="_blank">Po Slippers</a>, <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/collections/dreamworks/products/dreamworks-shrek-slippers" target="_blank">Shrek Slippers</a></li><li>[17:20] <a rel="noreferrer noopener" href="https://www.amazon.com/Slippers-Officially-Licensed-Character-Figural/dp/B07F4D9RLL/ref=sr_1_1_sspa?keywords=disney%2Bslippers%2Bfor%2Bwomen&amp;qid=1690976306&amp;sr=8-1-spons&amp;sp_csd=d2lkZ2V0TmFtZT1zcF9hdGY&amp;th=1&amp;psc=1" target="_blank">Disney Slippers on Amazon</a></li><li>[18:14] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/e/economy.asp" target="_blank">Economy</a></li><li>[18:56] <a rel="noreferrer noopener" href="https://www.walmart.com/" target="_blank">Walmart</a></li><li>[19:17] How did Pat hear about <a rel="noreferrer noopener" href="https://quietlight.com/" target="_blank">Quiet Light</a></li><li>[19:27] <a rel="noreferrer noopener" href="https://quietlight.com/advisors/mark-daoust/" target="_blank">Mark Daoust</a>, <a rel="noreferrer noopener" href="https://quietlight.com/advisors/joe-valley/" target="_blank">Joe Valley</a></li><li>[19:50] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/m/mergersandacquisitions.asp" target="_blank">M&amp;A</a> (Mergers &amp; Acquisition), <a rel="noreferrer noopener" href="https://www.salesforce.com/in/saas/" target="_blank">SaaS</a> (Software as a Service), <a rel="noreferrer noopener" href="https://www.shopify.com/blog/what-is-ecommerce#:~:text=Ecommerce%2C%20short%20for%20electronic%20commerce,or%20services%20are%20conducted%20online." target="_blank">eComm</a> (eCommerce), <a rel="noreferrer noopener" href="https://www.amazon.com/" target="_blank">Amazon</a></li><li>[20:28] <a rel="noreferrer noopener" href="https://quietlight.com/advisors/brad-wayland/" target="_blank">Brad Wayland</a></li><li>[21:41] How do you go from entrepreneur to advisor</li><li>[22:51] <a rel="noreferrer noopener" href="https://apps.apple.com/us/app/facetime/id1110145091" target="_blank">FaceTime</a></li><li>[23:18] Chris Guerrera and Carmine Denisco – <a rel="noreferrer noopener" href="https://maxpodcasting.com/chris-guerrera-carmine-denisco/" target="_blank"><em>Wild Business Growth Podcast</em> #241</a>: <a rel="noreferrer noopener" href="https://uiausa.org/" target="_blank">United Inventors Association</a></li><li>[24:39] How do you grow your business</li><li>[25:17] <a rel="noreferrer noopener" href="https://sell.amazon.com/fulfillment-by-amazon#:~:text=FBA%2C%20also%20known%20as%20Fulfillment,and%20returns%20for%20those%20orders." target="_blank">FBA</a> (Fulfillment by Amazon)</li><li>[25:35] <a rel="noreferrer noopener" href="https://www.selleraccountant.com/sellers-discretionary-earnings-sde-how-to-track-this-vital-e-commerce-metric/" target="_blank">SDE</a> (Seller&#8217;s Discretionary Earnings)</li><li>[25:48] <a rel="noreferrer noopener" href="https://www.bigcommerce.com/ecommerce-answers/what-is-roas-calculating-return-on-ad-spend/" target="_blank">ROAS</a> (Return On Ad Spend)</li><li>[26:13] <a rel="noreferrer noopener" href="https://www.forbes.com/sites/kevinkruse/2016/03/07/80-20-rule/" target="_blank">80/20 Rule</a>, <a rel="noreferrer noopener" href="https://www.tonyrobbins.com/business/mastermind-group/" target="_blank">Masterminds</a></li><li>[26:23] <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Podcasts</a></li><li>[26:58] <a rel="noreferrer noopener" href="https://online.hbs.edu/blog/post/what-is-accrual-accounting" target="_blank">Accrual Accounting</a></li><li>[27:04] <a rel="noreferrer noopener" href="https://www.shopify.com/retail/cost-of-goods-sold#:~:text=Costs%20of%20goods%20sold%20(COGS)%20FAQ&amp;text=The%20cost%20of%20goods%20sold%20(COGS)%20is%20the%20total%20cost,each%20unit%20of%20inventory%20sold." target="_blank">COGS</a> (Cost of Goods Sold)</li><li>[27:35] How do you position your business to be sold</li><li>[27:50] Caught me</li><li>[28:41] <a rel="noreferrer noopener" href="https://www.calculator.net/salary-calculator.html" target="_blank">Salary</a></li><li>[28:53] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/p/profit.asp" target="_blank">Profit</a></li><li>[29:17] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/r/runrate.asp" target="_blank">Run Rate</a></li><li>[30:00] So excited to speak at Podcast Movement 2023! It&#8217;s August 21-24 in Denver. Register and join the fun at <a rel="noreferrer noopener" href="https://podcastmovement.com/" target="_blank">PodcastMovement.com</a></li></ul><ul><li>[30:01] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity: People, Hobbies, and Resources</strong><ul><li>[31:08] How do you find time to unplug</li><li>[31:37] <a rel="noreferrer noopener" href="https://www.hippodirect.com/best-lists-by-market-segment" target="_blank">Emails</a></li><li>[31:48] <a rel="noreferrer noopener" href="https://www.forbes.com/sites/theyec/2021/09/16/top-seven-tasks-to-outsource-now/" target="_blank">Outsourcing</a></li><li>[32:27] A hoppin&#8217; pun!</li><li>[33:24] How do you get better at <a rel="noreferrer noopener" href="https://www.mindtools.com/arb6j5a/what-is-time-management#:~:text=Time%20management%20means%20organizing%20your,do%20the%20things%20that%20matter." target="_blank">time management</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-1024x573.jpg" alt="Pat Yates - Wild Business Growth Podcast #246: HappyFeet Slippers and Quiet Light" class="wp-image-7463" width="580" height="324" srcset="https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-1024x573.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-400x224.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-768x430.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-500x280.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-400x224@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-1280x717.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-768x430@2x.jpg 1536w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light.jpg 1786w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-500x280@2x.jpg 1000w, https://maxpodcasting.com/wp-content/uploads/2023/08/Pat-Yates-HappyFeet-Slippers-Wild-Business-Growth-Podcast-246-HappyFeet-Slippers-and-Quiet-Light-800x448@2x.jpg 1600w" sizes="(max-width: 580px) 100vw, 580px" /><figcaption>Rawr</figcaption></figure></div>



<ul><li><strong>The Unusual: Pet Peeves, Quirks, and Weird Talents</strong><ul><li>[34:39] What&#8217;s Pat&#8217;s biggest pet peeve</li><li>[35:01] Sorry</li><li>[35:24] What&#8217;s a weird talent Pat has</li><li>[36:40] You&#8217;re a catch, Pat!</li><li>[36:58] What&#8217;s a quirk he has</li><li>[37:05] <a rel="noreferrer noopener" href="https://quietlight.com/advisors/chuck-mullins/" target="_blank">Chuck Mullins</a></li><li>[37:22] Shoutout, Speedy Dana!</li></ul></li><li><strong>Rapid-Fire Q&amp;A</strong><ul><li>[37:59] What&#8217;s something surprising about mall kiosks</li><li>[38:25] How has running a coffee business impacted Pat&#8217;s coffee consumption</li><li>[38:53] <a rel="noreferrer noopener" href="https://www.yelp.com/biz/the-playing-field-nashville" target="_blank">The Playing Field</a></li><li>[39:46] How do you pronounce <a rel="noreferrer noopener" href="https://www.gotolouisville.com/" target="_blank">Louisville</a></li><li>[40:02] Shoutout, Mike!</li><li>[40:41] Connect with Pat at <a rel="noreferrer noopener" href="https://www.buyhappyfeet.com/" target="_blank">BuyHappyFeet.com</a> and <a rel="noreferrer noopener" href="https://quietlight.com/" target="_blank">QuietLight.com</a></li><li>[41:20] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Muhammad_Ali" target="_blank">Muhammad Ali</a></li></ul><ul><li>[41:24] What are Pat&#8217;s Final Thoughts</li><li>[42:35] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[42:53] Check out the <em>Wild Business Growth Podcast </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[42:56] Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a> (aka <a href="https://twitter.com/maxbranstetter" target="_blank" rel="noreferrer noopener">X</a>), and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[42:59] Save time with your high-quality podcast. Email me at <a href="mailto:m&#97;x&#64;&#109;axp&#111;&#100;c&#97;&#115;tin&#103;.&#99;&#111;m">&#109;&#97;&#120;&#64;&#109;&#97;xpo&#100;&#99;&#97;s&#116;i&#110;&#103;&#46;c&#111;m</a> to bring your podcast to life and use it as a business-building tool</li><li>[43:04] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Pat Yates - Wild Business Growth Podcast #246: HappyFeet Slippers and Quiet Light" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:max&#64;&#109;axp&#111;&#100;c&#97;&#115;&#116;&#105;&#110;&#103;.&#99;&#111;&#109;">max&#64;&#109;&#97;&#120;p&#111;&#100;&#99;a&#115;&#116;ing&#46;com</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Pat Yates on the <em>Wild Business Growth Podcast</em>.<em> </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. Then gift each other a pair of HappyFeet Slippers while you brainstorm how to sell your businesses. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Joe Altieri &#8211; Wild Business Growth Podcast #245: Mousetrap Builder, Founder of FlexScreen</title>
		<link>https://maxpodcasting.com/joe-altieri/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 26 Jul 2023 10:19:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[FlexScreen]]></category>
		<category><![CDATA[Joe Altieri]]></category>
		<category><![CDATA[Serial Entrepreneur]]></category>
		<category><![CDATA[shark tank]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7420</guid>

					<description><![CDATA[Joe Altieri, the Founder and President of FlexScreen, joins the Wild Business Growth Podcast to share his journey from creating flexible window screen prototypes in his garage to turning it into a multimillion-dollar business.]]></description>
										<content:encoded><![CDATA[
<p>At a certain point, you need to commit to your invention full-time. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Joe Altieri. Joe is the Founder and President of FlexScreen. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 245: Joe Altieri – Mousetrap Builder, Founder of FlexScreen</h2>



<p>Joe Altieri, the Founder and President of FlexScreen, joins the show to share his journey from creating flexible window screen prototypes in his garage to turning it into a multimillion-dollar business. Hear how to survive the ups and downs of entrepreneurship, turn your invention into a business, gain your family’s support as a full-time entrepreneur, get yourself to ask for help, and make time for travel. This episode covers everything from grease to guitar. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>Did Joe ever have any interest in actual mousetraps</li><li>What&#8217;s the best way to get grease off of you</li><li>How did FlexScreen get started in Joe&#8217;s garage</li><li>Did he try to incorporate steel because they&#8217;re from Pittsburgh</li><li>How did he make the FlexScreen flexible</li><li>Can you tell based on your sales when <em>Shark Tank</em> airs your episode</li><li>What&#8217;s Joe&#8217;s favorite thing to do outside of work</li><li>How do you stay together as high school sweethearts</li></ul>



<p>Connect with Joe at <a rel="noreferrer noopener" href="https://flexscreen.com/" target="_blank">FlexScreen.com</a> and <a rel="noreferrer noopener" href="https://joealtieri.com/" target="_blank">JoeAltieri.com</a>.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/joe-altieri-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



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<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; A Better Mousetrap</strong><ul><li>[0:31] Email me at <a rel="noreferrer noopener" href="mailto:&#109;&#97;x&#64;hi&#112;po&#100;&#105;r&#101;c&#116;&#46;&#99;&#111;m" target="_blank">&#109;&#97;&#120;&#64;&#109;&#97;&#120;p&#111;&#100;&#99;&#97;s&#116;&#105;&#110;&#103;.&#99;&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:40] Connect with Joe at <a rel="noreferrer noopener" href="https://flexscreen.com/" target="_blank">FlexScreen.com</a> and <a rel="noreferrer noopener" href="https://joealtieri.com/" target="_blank">JoeAltieri.com</a></li></ul><ul><li>[2:34] What was his quest for a <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Build_a_better_mousetrap,_and_the_world_will_beat_a_path_to_your_door" target="_blank">better mousetrap</a></li><li>[3:32] Did he ever have any interest in actual mousetraps</li><li>[3:48] What first got him excited in inventing something</li><li>[4:36] <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Entrepreneurship</a></li></ul><ul><li>[5:54] What kind of business did Joe and his wife&#8217;s parents and grandparents have</li><li>[6:54] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0077631/" target="_blank">Grease</a></em></li><li>[6:58] What&#8217;s the best way to get grease off of you</li><li>[7:04] <a rel="noreferrer noopener" href="https://www.amazon.com/Bulk-Quantity-Hand-Soaps-Gojo/s?keywords=Bulk+Quantity+Hand+Soaps&amp;rh=n%3A3310313011%2Cp_89%3AGojo&amp;c=ts&amp;ts_id=3310313011" target="_blank">GOJO</a></li><li>[7:32] <a rel="noreferrer noopener" href="https://www.lavasoap.com/" target="_blank">Lava</a></li><li>[7:47] Shoutout Lou DeMarco &amp; <a rel="noreferrer noopener" href="http://ablscreenprinting.com/" target="_blank">ABL Screen Printing</a>!</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-1024x538.png" alt="Joe Altieri - Wild Business Growth Podcast #245: Mousetrap Builder, Founder of FlexScreen" class="wp-image-7437" width="694" height="365" srcset="https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen.png 1200w, https://maxpodcasting.com/wp-content/uploads/2023/07/Joe-Altieri-FlexScreen-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-500x263@2x.png 1000w" sizes="(max-width: 694px) 100vw, 694px" /><figcaption>&#8220;Hey Joe&#8221;</figcaption></figure></div>



<ul><li><strong>The FlexScreen Story</strong><ul><li>[8:30] Nice screen</li><li>[8:51] How did FlexScreen get started in Joe&#8217;s garage</li><li>[9:28] <a rel="noreferrer noopener" href="https://www.careerexplorer.com/careers/sales-representative/" target="_blank">Sales Rep</a> (Sales Representative)</li><li>[10:00] <a rel="noreferrer noopener" href="https://www.lowes.com/" target="_blank">Lowe&#8217;s</a>, <a rel="noreferrer noopener" href="https://www.homedepot.com/" target="_blank">The Home Depot</a></li><li>[10:15] <a rel="noreferrer noopener" href="https://www.gmc.com/suvs/yukon" target="_blank">GMC Yukon</a></li><li>[11:21] <em><a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=5Ay5GqJwHF8" target="_blank">Field of Dreams</a></em></li><li>[11:40] <em>The 2-Year Prototype</em> aka <em><a rel="noreferrer noopener" href="https://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357" target="_blank">The 4-Hour Workweek</a></em> by Tim Ferriss</li><li>[11:48] How many ups and downs were there when Joe was creating <a rel="noreferrer noopener" href="https://www.uschamber.com/co/start/strategy/how-to-create-a-prototype#:~:text=Getty%20Images%2Fchabybucko,launching%20to%20a%20wider%20market." target="_blank">prototypes</a></li><li>[12:26] <a rel="noreferrer noopener" href="https://www.sciencedirect.com/topics/materials-science/metallurgy" target="_blank">Metallurgy</a></li><li>[12:36] Did Joe try to incorporate steel because they&#8217;re from Pittsburgh</li><li>[13:12] <a rel="noreferrer noopener" href="https://www.lowes.com/pl/Fish-tape-poles-Cable-pulling-Electrical-testers-tools-Electrical/4294722452" target="_blank">Fish Tape</a></li><li>[14:17] What part of the actual FlexScreen uses <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Spring_steel#:~:text=Spring%20steel%20is%20a%20name,a%20very%20high%20yield%20strength." target="_blank">spring steel</a></li></ul><ul><li>[14:42] <a rel="noreferrer noopener" href="https://www.footballstudyhall.com/2015/8/21/9172897/the-art-of-bending-without-breaking-Norm-Parker-Clemson-Tigers-Penn-State" target="_blank">Bend-But-Don&#8217;t-Break Defense</a> or Window Screen</li><li>[14:51] How did Joe make the FlexScreen flexible</li><li>[14:58] <a rel="noreferrer noopener" href="https://www.amazon.com/Sunny-Days-Entertainment-Barbie-Camper/dp/B084ZS7R8V" target="_blank">Barbie (I know, I know) Pop-up Tents</a></li><li>[16:07] What are the first steps to turning your invention into a business</li><li>[16:38] <a rel="noreferrer noopener" href="https://ironcladapp.com/journal/contracts/non-disclosure-agreements/#:~:text=NDAs%2C%20or%20non%2Ddisclosure%20agreements,not%20to%20share%20that%20information." target="_blank">Non-Disclosure Agreement</a> (NDA) <em>shhhhhhhhhh</em></li><li>[16:54] <a rel="noreferrer noopener" href="https://www.wipo.int/patents/en/#:~:text=What%20is%20a%20patent%3F,technical%20solution%20to%20a%20problem." target="_blank">Patent</a>, <a rel="noreferrer noopener" href="https://www.wipo.int/about-ip/en/" target="_blank">IP</a> (Intellectual Property)</li><li>[17:23] <a rel="noreferrer noopener" href="https://www.irs.gov/retirement-plans/plan-sponsor/types-of-retirement-plans" target="_blank">Retirement Fund</a></li><li>[19:44] How do you prepare yourself to quit your job and go full-time on your own </li><li>[21:45] True story</li><li>[21:58] How long does it take to not be concerned with finances for your business</li><li>[22:24] <em><a rel="noreferrer noopener" href="https://flexscreen.com/seen-on-shark-tank/" target="_blank">Shark Tank</a></em></li><li>[22:47] <a rel="noreferrer noopener" href="https://www.shopify.com/blog/positive-cash-flow#:~:text=If%20a%20business's%20cash%20acquired,to%20sustain%20long%2Dterm%20growth." target="_blank">Cash Flow Positive</a></li><li>[23:36] What other inflection points (or <em>inFlexion</em> points) have there been in FlexScreen&#8217;s history</li><li>[24:52] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/m/marketshare.asp#:~:text=Key%20Takeaways,industry%20over%20the%20same%20period." target="_blank">Market Share</a></li><li>[25:13] <a rel="noreferrer noopener" href="https://backyardsports.fandom.com/wiki/Backyard_Baseball" target="_blank">Easy as pie</a></li><li>[25:44] <a rel="noreferrer noopener" href="https://scrubdaddy.com/" target="_blank">Scrub Daddy</a>, <a rel="noreferrer noopener" href="https://ring.com/" target="_blank">Ring</a>, <a rel="noreferrer noopener" href="https://www.squattypotty.com/" target="_blank">Squatty Potty</a></li><li>[26:06] <a rel="noreferrer noopener" href="https://www.nba.com/" target="_blank">NBA</a> (National Basketball Association)</li><li>[26:24] <a rel="noreferrer noopener" href="https://www.cnbc.com/" target="_blank">CNBC</a></li><li>[26:52] Can you tell based on your sales when <em>Shark Tank</em> airs your episode</li><li>[27:43] <a rel="noreferrer noopener" href="https://flexscreen.com/seen-on-shark-tank/" target="_blank"><em>Shark Tank</em> Update</a></li><li>[27:57] <a rel="noreferrer noopener" href="https://lorigreiner.com/" target="_blank">Lori Greiner</a></li><li>[28:18] So excited to speak at Podcast Movement 2023! It&#8217;s August 21-24 in Denver. Register and join the fun at <a rel="noreferrer noopener" href="https://podcastmovement.com/" target="_blank">PodcastMovement.com</a></li></ul><ul><li>[28:19] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity: People, Hobbies, and Resources</strong><ul><li>[29:28] <a rel="noreferrer noopener" href="https://maxpodcasting.com/" target="_blank">MaxPodcasting</a></li><li>[29:42] How do you get yourself to ask for help</li><li>[31:17] <a rel="noreferrer noopener" href="https://www.mentoring.org/" target="_blank">Mentor</a></li><li>[32:28] What&#8217;s Joe&#8217;s favorite thing to do outside of work</li><li>[32:40] How dare you!</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-1024x575.jpg" alt="Joe Altieri - Wild Business Growth Podcast #245: Mousetrap Builder, Founder of FlexScreen" class="wp-image-7438" width="697" height="391" srcset="https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-1024x575.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-400x225.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-768x431.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-500x281.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-400x225@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen.jpg 1200w, https://maxpodcasting.com/wp-content/uploads/2023/07/FlexScreen-Joe-Altieri-Wild-Business-Growth-Podcast-245-Mousetrap-Builder-Founder-of-FlexScreen-500x281@2x.jpg 1000w" sizes="(max-width: 697px) 100vw, 697px" /><figcaption>FlexScreen in action</figcaption></figure></div>



<ul><li><strong>Rapid-Fire Q&amp;A</strong><ul><li>[34:48] &#8220;<a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=rXwMrBb2x1Q" target="_blank">Hey Joe</a>&#8221; by Jimi Hendrix</li><li>[35:02] What tattoos does Joe have</li><li>[36:18] What <a rel="noreferrer noopener" href="https://www.salesforce.com/" target="_blank">sales</a> advice does he have</li><li>[37:34] How do you stay together as <a rel="noreferrer noopener" href="https://www.urbandictionary.com/define.php?term=High%20School%20Sweethearts" target="_blank">high school sweethearts</a></li><li>[38:56] Connect with Joe at <a rel="noreferrer noopener" href="https://flexscreen.com/" target="_blank">FlexScreen.com</a> and <a rel="noreferrer noopener" href="https://joealtieri.com/" target="_blank">JoeAltieri.com</a></li></ul><ul><li>[39:41] What are Joe&#8217;s Final Thoughts</li><li>[40:23]&nbsp;Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[40:37] Check out the <em>Wild Business Growth Podcast&nbsp;</em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[40:39]&nbsp;Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>,&nbsp;<a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a>, and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[40:44] Save time with your high-quality podcast. Email me at <a href="mailto:&#109;ax&#64;&#109;&#97;&#120;p&#111;dcastin&#103;&#46;c&#111;&#109;">ma&#120;&#64;&#109;&#97;&#120;p&#111;&#100;c&#97;&#115;&#116;&#105;&#110;g&#46;c&#111;m</a> to bring your podcast to life and use it as a business-building tool</li><li>[40:49] Sign up for the&nbsp;<em>Podcasting to the Max</em>&nbsp;newsletter at&nbsp;<a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a>&nbsp;and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Joe Altieri - Wild Business Growth Podcast #245: Mousetrap Builder, Founder of FlexScreen" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:&#109;a&#120;&#64;m&#97;&#120;&#112;o&#100;&#99;asti&#110;&#103;&#46;&#99;&#111;m">m&#97;&#120;&#64;max&#112;odca&#115;&#116;&#105;&#110;g.c&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Joe Altieri on the <em>Wild Business Growth Podcast. </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. Then get Flexy &amp; Screeny with them. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Chris Guerrera and Carmine Denisco &#8211; Wild Business Growth Podcast #241: United Inventors Association</title>
		<link>https://maxpodcasting.com/chris-guerrera-carmine-denisco/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 07 Jun 2023 09:48:37 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Carmine Denisco]]></category>
		<category><![CDATA[Chris Guerrera]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Inventor]]></category>
		<category><![CDATA[Manufacturing]]></category>
		<category><![CDATA[shark tank]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7295</guid>

					<description><![CDATA[Chris Guerrera and Carmine Denisco, leaders of the United Inventors Association (UIA), join the Wild Business Growth Podcast to share their journey from childhood inventions and paper routes to developing products for entrepreneurs around the world.]]></description>
										<content:encoded><![CDATA[
<p>Make sure you have your ducks in a row before you launch a product. Otherwise, you&#8217;re going to waste a ton of time and money. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guests, Chris Guerrera and Carmine Denisco. Chris and Carmine are the leaders of the United Inventors Association (UIA). Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 241: Chris Guerrera and Carmine Denisco – United Inventors Association</h2>



<p>Chris Guerrera and Carmine Denisco, leaders of the United Inventors Association (UIA), join the show to share their journey from childhood inventions and paper routes to developing products for entrepreneurs around the world. Hear how to come up with a product idea, manufacture your product, when to get a patent, how to approach inventory and batch size, and the shocking thing Chris did on <em>Good Morning America</em>. This episode covers everything from Lean Six Sigma to coaching youth sports. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>How did Chris &amp; Carmine meet each other</li><li>What was Carmine&#8217;s first impression of Chris</li><li>How do you become a Lean Six Sigma Master Black Belt</li><li>What are Gembas and Kaizens</li><li>Injection Molding</li><li>What are the most common challenges inventors run into on the manufacturing side</li><li>Confirmation Bias aka &#8220;Invention Bias&#8221;</li><li>What&#8217;s Chris&#8217;s dream car</li></ul>



<p>Connect with Chris and Carmine at <a rel="noreferrer noopener" href="https://uiausa.org/" target="_blank">UIAUSA.org</a>, <a rel="noreferrer noopener" href="https://chrisguerrera.com/" target="_blank">ChrisGuerrera.com</a>, and <a rel="noreferrer noopener" href="https://www.earmarksourcing.com/" target="_blank">EarmarkSourcing.com</a>.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/chris-guerrera-carmine-denisco-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



<iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/chris-guerrera-and-carmine-denisco-united-inventors/id1422144338?i=1000615957990"></iframe>



<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Inventing</strong><ul><li>[0:30] Email me at <a rel="noreferrer noopener" href="mailto:&#109;a&#120;&#64;h&#105;&#112;&#112;od&#105;&#114;ec&#116;.&#99;om" target="_blank">&#109;a&#120;&#64;m&#97;xpodc&#97;s&#116;&#105;n&#103;&#46;c&#111;&#109;</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:40] Connect with Chris and Carmine at <a rel="noreferrer noopener" href="https://uiausa.org/" target="_blank">UIAUSA.org</a>, <a rel="noreferrer noopener" href="https://chrisguerrera.com/" target="_blank">ChrisGuerrera.com</a>, and <a rel="noreferrer noopener" href="https://www.earmarksourcing.com/" target="_blank">EarmarkSourcing.com</a></li><li>[2:14] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Nabisco" target="_blank">Nabisco</a></li><li>[2:46] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0118688/" target="_blank">Batman &amp; Robin</a></em></li><li>[2:58] When did Carmine first get interested in inventing</li><li>[3:40] When did Chris first get interested in inventing</li><li>[4:38] <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Entrepreneurs</a></li><li>[4:45] <a rel="noreferrer noopener" href="https://www.waterburyct.org/" target="_blank">Waterbury, CT</a></li><li>[5:08] Greg Branstetter – <a rel="noreferrer noopener" href="https://www.hippodirect.com/blog/wild-business-growth-podcast-18-greg-branstetter-president-and-founder-of-hippo-direct-our-family-business/" target="_blank"><em>Wild Business Growth Podcast</em> #18</a>: President and Founder of Hippo Direct, Our Family Business</li><li>[5:23] What did Chris learn from his paper route</li><li>[6:18] Was he able to finish the Sunday route before the <a rel="noreferrer noopener" href="https://www.nfl.com/" target="_blank">NFL</a> (National Football League) games</li><li>[6:34] How did Chris &amp; Carmine meet each other</li><li>[6:50] <a rel="noreferrer noopener" href="https://uiausa.org/" target="_blank">UIA</a> (United Inventors Association)</li><li>[6:54] <a rel="noreferrer noopener" href="https://www.nationalhardwareshow.com/" target="_blank">National Hardware Show</a></li><li>[8:07] What was Carmine&#8217;s first impression of Chris</li><li>[9:01] <a rel="noreferrer noopener" href="https://www.ford.com/" target="_blank">Ford</a>, <a rel="noreferrer noopener" href="https://www.bmwusa.com/home.html" target="_blank">BMW</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-1024x1024.jpg" alt="Chris Guerrera United Inventors Association" class="wp-image-7312" width="442" height="442" srcset="https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-1024x1024.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-200x200@2x.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-200x200.jpg 200w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-768x768.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-500x500.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-400x400@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-1280x1280.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2.jpg 1420w, https://maxpodcasting.com/wp-content/uploads/2023/06/Chris-Guerrera-HS2-500x500@2x.jpg 1000w" sizes="(max-width: 442px) 100vw, 442px" /><figcaption>Chris after finishing his paper route</figcaption></figure></div>



<ul><li><strong>Manufacturing for Inventions</strong><ul><li>[10:14] Where did Chris get interested in manufacturing</li><li>[11:38] How do you become a <a rel="noreferrer noopener" href="https://www.msicertified.com/six-sigma-certifications/lean-six-sigma-master-black-belt-certification/" target="_blank">Lean Six Sigma Master Black Belt</a> (LSSMBB)</li><li>[14:04] What are <a rel="noreferrer noopener" href="https://www.processexcellencenetwork.com/lean-six-sigma-business-performance/articles/gemba-kaizen" target="_blank">Gembas</a> and <a rel="noreferrer noopener" href="https://www.processexcellencenetwork.com/lean-six-sigma-business-performance/articles/gemba-kaizen" target="_blank">Kaizens</a></li><li>[14:12] <a rel="noreferrer noopener" href="https://sixsigmadsi.com/smed/" target="_blank">SMED</a> (Single-Minute Exchange of Dies)</li><li>[15:21] <a rel="noreferrer noopener" href="https://www.nascar.com/" target="_blank">NASCAR</a> (National Association for Stock Car Auto Racing)</li><li>[15:45] What got Carmine thinking more globally for manufacturing</li><li>[16:47] <a rel="noreferrer noopener" href="https://www.mba.com/explore-programs/choose-and-compare-programs/what-is-an-mba" target="_blank">MBA</a> (Masters of Business Administration)</li><li>[18:01] What countries does Carmine like to manufacture in</li><li>[19:48] I would fail</li><li>[20:22] How do you manufacture your product</li><li>[20:38] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Injection_moulding" target="_blank">Injection Molding</a></li><li>[21:11] <a rel="noreferrer noopener" href="https://superpottytrainer.com/" target="_blank">Super Potty Trainer</a> on <em><a rel="noreferrer noopener" href="https://sharktankwiki.com/super-potty-trainer-shark-tank-update/#:~:text=Super%20Potty%20Trainer%20On%20Shark,they%20go%20to%20the%20toilet." target="_blank">Shark Tank</a></em></li><li>[22:58] <a rel="noreferrer noopener" href="https://www.uspto.gov/" target="_blank">Patent</a></li><li>[24:08] <a rel="noreferrer noopener" href="https://www.walmart.com/" target="_blank">Walmart</a></li><li>[24:10] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0361227/" target="_blank">Punk&#8217;d</a></em></li><li>[24:48] <a rel="noreferrer noopener" href="https://www.mlb.com/yankees" target="_blank">New York Yankees</a></li><li>[25:00] <a rel="noreferrer noopener" href="https://www.vikings.com/" target="_blank">Minnesota Vikings</a></li><li>[25:23] Shoutout, Dana! <a rel="noreferrer noopener" href="https://www.giants.com/" target="_blank">New York Giants</a></li><li>[25:31] <a rel="noreferrer noopener" href="https://www.post-it.com/3M/en_US/post-it/" target="_blank">Post-it Note</a></li><li>[25:53] Should you get a <a rel="noreferrer noopener" href="https://www.uspto.gov/" target="_blank">patent</a></li><li>[26:21] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/p/provisional-patent-application.asp" target="_blank">Provisional Patent Application</a> (PPA)</li><li>[26:51] <a rel="noreferrer noopener" href="https://www.uspto.gov/" target="_blank">USPTO</a> (United States Patent and Trade Office)</li><li>[27:16] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Patent_attorney" target="_blank">Patent Attorney</a></li><li>[28:49] What are the most common challenges inventors run into on the manufacturing side</li><li>[30:38] <a rel="noreferrer noopener" href="https://finance.yahoo.com/" target="_blank">Stocks</a></li><li>[31:33] How should inventors think about their initial <a rel="noreferrer noopener" href="https://www.accountingtools.com/articles/batch-size" target="_blank">batch size</a></li><li>[31:39] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/i/inventory.asp" target="_blank">Inventory</a></li></ul><ul><li>[32:40] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity: Invention</strong><ul><li>[34:20] How do you come up with new product ideas</li><li>[36:34] What are your next steps after you come up with a product idea</li><li>[38:10] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Confirmation_bias" target="_blank">Confirmation Bias</a> aka &#8220;Invention Bias&#8221;</li><li>[38:34] Shoutout, Patent Freaks! </li><li>[39:28] Holy patents</li><li>[39:57] What does Chris like to do outside of work</li><li>[40:08] <a rel="noreferrer noopener" href="https://www.bmwusa.com/vehicles/m-models/m8-coupe/overview.html" target="_blank">M8</a></li><li>[40:18] <a rel="noreferrer noopener" href="https://www.ebay.com/b/TYCO-Slot-Cars/2616/bn_1914174" target="_blank">TYCO</a>, <a rel="noreferrer noopener" href="https://www.ebay.com/b/aurora-race-track/bn_7024923322" target="_blank">Aurora Race Tracks</a></li><li>[40:56] What does Carmine do to keep his mind fresh</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/06/Carmine.jpg" alt="Carmine Denisco United Inventors Association" class="wp-image-7314" width="601" height="401" srcset="https://maxpodcasting.com/wp-content/uploads/2023/06/Carmine.jpg 640w, https://maxpodcasting.com/wp-content/uploads/2023/06/Carmine-400x267.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/06/Carmine-500x334.jpg 500w" sizes="(max-width: 601px) 100vw, 601px" /><figcaption>Carmine ready to reject your patent application</figcaption></figure></div>



<ul><li><strong>The Unusual: Pet Peeves, Quirks, and Weird Talents</strong><ul><li>[42:01] What is Chris&#8217;s biggest pet peeve</li><li>[42:58] What&#8217;s a quirk he has</li><li>[43:18] <a rel="noreferrer noopener" href="https://www.salary.com/" target="_blank">Salary</a></li><li>[44:17] <em><a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=mr-M6rTkVZc" target="_blank">Good Morning America</a></em> (GMA)</li><li>[46:43] What was going through Chris&#8217;s mind when it happened</li><li>[47:38] What&#8217;s a Weird Talent he has</li></ul></li><li><strong>Rapid-Fire Q&amp;</strong>A<ul><li>[48:37] <a rel="noreferrer noopener" href="https://www.ferrari.com/en-EN/auto/f8-tributo" target="_blank">Ferrari F8</a>, <a rel="noreferrer noopener" href="https://www.bmwusa.com/vehicles/m-models/m4-coupe/overview.html" target="_blank">M4</a>, <a rel="noreferrer noopener" href="https://www.truecar.com/used-cars-for-sale/listings/bmw/6-series/body-convertible/" target="_blank">650i Convertible</a>, <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/BMW_M6" target="_blank">M6</a>, <a rel="noreferrer noopener" href="https://www.bmwusa.com/vehicles/x-models/x5/sports-activity-vehicle/overview.html" target="_blank">X5</a>, <a rel="noreferrer noopener" href="https://www.porsche.com/usa/models/911/" target="_blank">Porsche 911</a></li><li>[49:16] What&#8217;s the biggest difference in living in the cold vs. in South Carolina</li><li>[50:58] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Super_Bowl_LIII" target="_blank">Super Bowl LIII</a></li><li>[51:13] <a rel="noreferrer noopener" href="https://www.minneapolis.org/map-transportation/minneapolis-skyway-guide/" target="_blank">Skyway</a></li><li>[51:42] How do you be a good youth sports coach</li><li>[54:42] Connect with Chris and Carmine at <a rel="noreferrer noopener" href="https://uiausa.org/" target="_blank">UIAUSA.org</a>, <a rel="noreferrer noopener" href="https://chrisguerrera.com/" target="_blank">ChrisGuerrera.com</a>, and <a rel="noreferrer noopener" href="https://www.earmarksourcing.com/" target="_blank">EarmarkSourcing.com</a></li></ul><ul><li>[55:41] What are Chris&#8217;s Final Thoughts</li><li>[55:52] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Yogi_Berra" target="_blank">Yogi Berra</a></li><li>[56:46] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[57:11] Check out the <em>Wild Business Growth Podcast </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[57:12] Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a>, and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[57:14] Save time with your high-quality podcast. Email me at <a href="mailto:&#109;&#97;&#120;&#64;m&#97;x&#112;o&#100;&#99;a&#115;t&#105;&#110;&#103;&#46;&#99;&#111;m">&#109;&#97;x&#64;&#109;&#97;&#120;&#112;&#111;dc&#97;&#115;&#116;&#105;&#110;&#103;&#46;co&#109;</a> to bring your podcast to life and use it as a business-building tool</li><li>[57:20] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Chris Guerrera and Carmine Denisco - Wild Business Growth Podcast #241: United Inventors Association" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:max&#64;maxpo&#100;ca&#115;&#116;&#105;n&#103;.&#99;&#111;&#109;">&#109;a&#120;&#64;&#109;&#97;&#120;&#112;&#111;d&#99;ast&#105;ng&#46;&#99;&#111;m</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Chris Guerrera &amp; Carmine Denisco on the <em>Wild Business Growth Podcast. </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. Then quiz each other on Lean Six Sigma. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Eric Roy &#8211; Wild Business Growth Podcast #240: Water Optimizer, Founder of Hydroviv</title>
		<link>https://maxpodcasting.com/eric-roy/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 31 May 2023 09:38:00 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Eric Roy]]></category>
		<category><![CDATA[Hydroviv]]></category>
		<category><![CDATA[Scientist]]></category>
		<category><![CDATA[shark tank]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7270</guid>

					<description><![CDATA[Eric Roy, the Founder and Chief Scientist of Hydroviv, joins the Wild Business Growth Podcast to share his journey from wanting to help out with the Flint Water Crisis to creating the water filter that customizes to your home’s water.]]></description>
										<content:encoded><![CDATA[
<p>You&#8217;re going to fail &#8211; a lot. It&#8217;s best to accept it and use it as a learning experience. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Eric Roy. Eric is the Founder and Chief Scientist of Hydroviv. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 240: Eric Roy – Water Optimizer, Founder of Hydroviv</h2>



<p>Eric Roy, the Founder and Chief Scientist of Hydroviv, joins the show to share his journey from wanting to help out with the Flint Water Crisis to creating the water filter that customizes to your home’s water. Hear how to study your customers, hire your first employee, make your company acquirable, apply the scientific method to entrepreneurship, and Eric’s adventures in Antarctica. This episode covers everything from water filtration to balancing a baseball bat on your nose. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>What was the coolest thing Eric did in Antarctica</li><li>How do you get to Antarctica</li><li>Where did the idea for Hydroviv come from</li><li>How does it work</li><li>Is Eric ever able to unplug from being a scientist and entrepreneur</li><li>How do science and entrepreneurship overlap</li><li>A Podcaster Slip</li><li>What&#8217;s a city in the U.S. with great water quality</li></ul>



<p>Connect with Eric at <a rel="noreferrer noopener" href="https://www.hydroviv.com/" target="_blank">Hydroviv.com</a>, <a rel="noreferrer noopener" href="https://www.linkedin.com/in/eric-roy-13136010" target="_blank">LinkedIn</a>, and <a rel="noreferrer noopener" href="https://www.instagram.com/ericroyphd/" target="_blank">Instagram</a> @EricRoyPhD.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/eric-roy-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



<iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/eric-roy-water-optimizer-founder-of-hydroviv/id1422144338?i=1000615101144"></iframe>



<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Antarctica</strong><ul><li>[0:34] Email me at <a rel="noreferrer noopener" href="mailto:&#109;ax&#64;&#104;i&#112;&#112;&#111;di&#114;&#101;ct&#46;&#99;om" target="_blank">ma&#120;&#64;&#109;ax&#112;&#111;d&#99;&#97;&#115;ti&#110;&#103;&#46;&#99;&#111;m</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:44] Connect with Eric at <a rel="noreferrer noopener" href="https://www.hydroviv.com/" target="_blank">Hydroviv.com</a>, <a rel="noreferrer noopener" href="https://www.linkedin.com/in/eric-roy-13136010" target="_blank">LinkedIn</a>, and <a rel="noreferrer noopener" href="https://www.instagram.com/ericroyphd/" target="_blank">Instagram</a> @EricRoyPhD</li><li>[2:24] How does he keep warm when it&#8217;s freezing outside</li><li>[2:41] Very cool</li><li>[2:50] What is <a rel="noreferrer noopener" href="http://www.igert.org/projects/86.html" target="_blank">Sensor Science, Engineering, and Informatics</a> (SSEI)</li><li>[3:21] <a rel="noreferrer noopener" href="https://aws.amazon.com/what-is/data-science/#:~:text=Data%20science%20is%20the%20study,analyze%20large%20amounts%20of%20data." target="_blank">Data Science</a></li><li>[3:38] What keeps Eric excited about science, math, and engineering</li><li>[4:45] How did he start studying <a href="https://umaine.edu/marine/graduate-programs/oceanography/" target="_blank" rel="noreferrer noopener">Oceanography</a></li><li>[4:52] <a rel="noreferrer noopener" href="https://www.colby.edu/" target="_blank">Colby College</a></li><li>[5:04] <a rel="noreferrer noopener" href="https://umaine.edu/" target="_blank">UMaine</a> (The University of Maine)</li><li>[5:58] How was Eric&#8217;s experience in <a href="https://www.nationalgeographic.org/encyclopedia/antarctica/" target="_blank" rel="noreferrer noopener">Antarctica</a></li><li>[6:22] <a rel="noreferrer noopener" href="https://ozonewatch.gsfc.nasa.gov/facts/hole_SH.html" target="_blank">Ozone Hole</a></li><li>[6:34] How do you not get sunburnt in Antarctica</li><li>[6:57] What was the coolest thing Eric did in Antarctica</li><li>[7:09] <a rel="noreferrer noopener" href="https://www.britannica.com/biography/Robert-Falcon-Scott" target="_blank">Robert Falcon Scott</a>, <a rel="noreferrer noopener" href="https://www.britannica.com/biography/Ernest-Henry-Shackleton" target="_blank">Ernest Shackleton</a></li><li>[7:19] <a rel="noreferrer noopener" href="https://oceanwide-expeditions.com/blog/a-rare-sight-of-imperial-antarctica-the-snow-hill-emperor-penguins" target="_blank">Penguin Rookery</a></li><li>[7:40] How do you get to Antarctica</li><li>[7:48] <a rel="noreferrer noopener" href="https://www.christchurchnz.com/" target="_blank">Christchurch</a>, NZ, <a rel="noreferrer noopener" href="https://www.nzdf.mil.nz/air-force/" target="_blank">Royal New Zealand Air Force</a>, <a rel="noreferrer noopener" href="https://www.nsf.gov/geo/opp/support/mcmurdo.jsp" target="_blank">McMurdo Station</a> </li><li>[8:05] <a rel="noreferrer noopener" href="https://www.af.mil/About-Us/Fact-Sheets/Display/Article/1555054/c-130-hercules/" target="_blank">C-130 Hercules</a> (aka Herc)</li><li>[8:49] <a rel="noreferrer noopener" href="https://www.delta.com/" target="_blank">Delta</a></li><li>[9:16] How do you get yourself to stay calm flying to Antarctica</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-1024x538.png" alt="Eric Roy - Wild Business Growth Podcast #240: Water Optimizer, Founder of Hydroviv" class="wp-image-7283" width="696" height="366" srcset="https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv.png 1200w, https://maxpodcasting.com/wp-content/uploads/2023/05/Eric-Roy-Hydroviv-Wild-Business-Growth-Podcast-240-Water-Optimizer-Founder-of-Hydroviv-500x263@2x.png 1000w" sizes="(max-width: 696px) 100vw, 696px" /><figcaption>That&#8217;ll cool you down</figcaption></figure></div>



<ul><li><strong>The Hydroviv Story</strong><ul><li>[10:45] Where did the idea for <a rel="noreferrer noopener" href="https://www.hydroviv.com/" target="_blank">Hydroviv</a> come from</li><li>[11:08] <a rel="noreferrer noopener" href="https://techcrunch.com/" target="_blank">Tech</a> (Technology), <a rel="noreferrer noopener" href="https://www.techtarget.com/searchcio/definition/product-development-or-new-product-development-NPD#:~:text=Product%20development%20%2D%2D%20also%20called,to%20after%20its%20market%20release." target="_blank">Product Development</a></li><li>[11:29] <a rel="noreferrer noopener" href="https://www.nrdc.org/stories/flint-water-crisis-everything-you-need-know" target="_blank">Flint Water Crisis</a></li><li>[13:08] <a rel="noreferrer noopener" href="https://www.toms.com/" target="_blank">TOMS Shoes</a></li><li>[13:54] How do you optimize filters for different areas</li><li>[14:58] <a rel="noreferrer noopener" href="https://www.britannica.com/technology/Internet" target="_blank">Internet</a></li><li>[16:08] Ayayay</li><li>[16:17] What did Eric learn from <a rel="noreferrer noopener" href="https://www.marketingweek.com/how-to-use-ethnography-for-in-depth-consumer-insight/" target="_blank">ethnographies</a> with Hydroviv customers</li><li>[16:28] Podcaster Slip</li><li>[18:16] How does Hydroviv work</li><li>[20:48] How do you hire your first employee</li><li>[21:01] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/b/bootstrapping.asp#:~:text=Bootstrapping%20describes%20a%20situation%20in,revenues%20of%20the%20new%20company." target="_blank">Bootstrapping</a></li><li>[21:38] Shoutout, Matt (Not Max)</li><li>[22:34] How did Hydroviv come up with <a rel="noreferrer noopener" href="https://www.hydroviv.com/collections/hydroviv-water-filters" target="_blank">line extensions</a></li><li>[24:18] How did Eric make Hydroviv acquirable by <a rel="noreferrer noopener" href="https://www.culligan.com/" target="_blank">Culligan International</a></li><li>[25:19] <a rel="noreferrer noopener" href="https://www.shopify.com/blog/what-is-direct-to-consumer" target="_blank">Direct-to-Consumer</a> (DTC), <a rel="noreferrer noopener" href="https://www.intercom.com/blog/what-is-customer-acquisition-cost/#:~:text=What%20is%20customer%20acquisition%20cost%20(CAC)%3F,the%20number%20of%20customers%20acquired." target="_blank">Customer Acquisition Cost</a> (CAC), <a rel="noreferrer noopener" href="https://www.netsuite.com/portal/resource/articles/ecommerce/customer-lifetime-value-clv.shtml#:~:text=Customer%20lifetime%20value%20(CLV)%20is%20a%20measure%20of%20the%20total,and%20the%20total%20average%20profit." target="_blank">Customer Lifetime Value</a> (CLV)</li><li>[26:10] <em><a rel="noreferrer noopener" href="https://sharktankrecap.com/hydroviv-update-shark-tank-season-10/" target="_blank">Shark Tank</a></em>, <a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0240772/" target="_blank">Ocean&#8217;s Eleven</a></li><li>[27:34] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/r/recurringrevenue.asp#:~:text=What%20is%20Recurring%20Revenue%3F,relatively%20high%20degree%20of%20certainty." target="_blank">Recurring Revenue</a></li><li>[27:42] <a rel="noreferrer noopener" href="https://www.amazon.com/" target="_blank">Amazon</a></li><li>[28:21] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity: Science &amp; Entrepreneurship</strong><ul><li>[29:30] How do science and <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">entrepreneurship</a> overlap</li><li>[29:44] <a rel="noreferrer noopener" href="https://www.sciencebuddies.org/science-fair-projects/science-fair/steps-of-the-scientific-method" target="_blank">Scientific Method</a></li><li>[30:19] <a rel="noreferrer noopener" href="https://www.internationalstudent.com/study-applied-sciences/" target="_blank">Applied Science</a></li><li>[31:53] What else from the science world applies to entrepreneurship</li><li>[32:19] <a rel="noreferrer noopener" href="https://www.topuniversities.com/blog/what-phd" target="_blank">PhD</a> (Doctor of Philosophy)</li><li>[33:04] Is Eric ever able to unplug from being a scientist and entrepreneur</li><li>[34:00] Netflix: <a rel="noreferrer noopener" href="https://www.online-tech-tips.com/computer-tips/why-netflix-asks-are-you-still-watching-and-how-to-turn-it-off/" target="_blank">Are you still watching</a>?</li><li>[34:56] When does Eric solve the most problems</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-1024x576.jpg" alt="Eric Roy - Wild Business Growth Podcast #240: Water Optimizer, Founder of Hydroviv" class="wp-image-7285" width="521" height="292" srcset="https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-1024x576.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-400x225.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-768x432.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-500x281.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-400x225@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2023/05/maxresdefault-2-500x281@2x.jpg 1000w" sizes="(max-width: 521px) 100vw, 521px" /><figcaption>Hydroviv in the flesh</figcaption></figure></div>



<ul><li><strong>Rapid-Fire Q&amp;</strong>A<ul><li>[35:58] What is Eric&#8217;s favorite type of puzzle to do</li><li>[36:38] Will Shortz – <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/will-shortz-the-puzzlemaster-crossword-editor-of/id1422144338?i=1000477379375" target="_blank"><em>Wild Business Growth Podcast</em> #97</a>: The Puzzlemaster, Crossword Editor of <em>The New York Times</em></li><li>[37:28] What position did Eric play in baseball</li><li>[37:39] What&#8217;s the biggest difference between college baseball and high school baseball</li><li>[38:21] What&#8217;s a Weird Talent Eric has</li><li>[39:05] <a rel="noreferrer noopener" href="https://www.mindtools.com/arb6j5a/what-is-time-management#:~:text=Time%20management%20is%20the%20process,manage%20their%20time%20exceptionally%20well." target="_blank">Time Management</a></li><li>[39:40] What&#8217;s a city in the U.S. with great water quality</li><li>[41:23] Connect with Eric at <a rel="noreferrer noopener" href="https://www.hydroviv.com/" target="_blank">Hydroviv.com</a>, <a rel="noreferrer noopener" href="https://www.linkedin.com/in/eric-roy-13136010" target="_blank">LinkedIn</a>, and <a href="https://www.instagram.com/ericroyphd/" target="_blank" rel="noreferrer noopener">Instagram</a> @EricRoyPhD</li></ul><ul><li>[42:04] What are Eric&#8217;s Final Thoughts</li><li>[42:37]&nbsp;Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[42:50] Check out the <em>Wild Business Growth Podcast&nbsp;</em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[42:53]&nbsp;Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>,&nbsp;<a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a>, and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[42:56] Save time with your high-quality podcast. Email me at <a href="mailto:&#109;a&#120;&#64;maxp&#111;&#100;&#99;&#97;st&#105;&#110;g.&#99;&#111;&#109;">&#109;a&#120;&#64;&#109;&#97;x&#112;&#111;dc&#97;&#115;ti&#110;&#103;&#46;&#99;om</a> to bring your podcast to life and use it as a business-building tool</li><li>[43:01] Sign up for the&nbsp;<em>Podcasting to the Max</em>&nbsp;newsletter at&nbsp;<a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a>&nbsp;and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Eric Roy - Wild Business Growth Podcast #240: Water Optimizer, Founder of Hydroviv" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:&#109;a&#120;&#64;&#109;&#97;&#120;&#112;&#111;&#100;&#99;&#97;&#115;&#116;&#105;ng.&#99;&#111;&#109;">m&#97;x&#64;m&#97;&#120;&#112;o&#100;c&#97;&#115;&#116;&#105;ng&#46;&#99;&#111;m</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Eric Roy on the <em>Wild Business Growth Podcast. </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. And filter some water with them. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Jamie Montz &#8211; Wild Business Growth Podcast #239: Shoelace Specialist, Founder of The Original Stretchlace</title>
		<link>https://maxpodcasting.com/jamie-montz/</link>
		
		<dc:creator><![CDATA[Max Branstetter]]></dc:creator>
		<pubDate>Wed, 24 May 2023 12:37:30 +0000</pubDate>
				<category><![CDATA[Wild Business Growth Podcast]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Jamie Montz]]></category>
		<category><![CDATA[Serial Entrepreneur]]></category>
		<category><![CDATA[shark tank]]></category>
		<category><![CDATA[The Original Stretchlace]]></category>
		<guid isPermaLink="false">https://maxpodcasting.com/?p=7242</guid>

					<description><![CDATA[Jamie Montz, the Founder and Owner of The Original Stretchlace, joins the Wild Business Growth Podcast to share her journey from owning a toy store to creating the elastic shoelace that turns any shoe into a slip-on.]]></description>
										<content:encoded><![CDATA[
<p>You don&#8217;t need to be crazy passionate about your product category to invent something cool. That&#8217;s the story of this week&#8217;s <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> guest, Jamie Montz. Jamie is the Founder and Owner of The Original Stretchlace. Listen to the episode on <a rel="noreferrer noopener" href="https://podcasts.apple.com/us/podcast/wild-business-growth-podcast/id1422144338?mt=2" target="_blank">Apple Podcasts</a>, <a rel="noreferrer noopener" href="https://open.spotify.com/show/6mSUsqYobBljhKIuK9sKJV" target="_blank">Spotify</a>, <a rel="noreferrer noopener" href="https://podcasts.google.com/?feed=aHR0cDovL3dpbGRidXNpbmVzc2dyb3d0aHBvZGNhc3QubGlic3luLmNvbS9yc3M%3D" target="_blank">Google Podcasts</a>, and your other favorite <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">podcast platforms</a>.</p>



<ul><li><a href="#episode-summary">Episode Summary &amp; Player</a></li><li><a href="#full-transcript">Full Transcript</a></li><li><a href="#show-notes">Show Notes</a></li><li><a href="#podcast-summary"><em>Wild Business Growth Podcast</em> Summary</a></li></ul>



<h2 id="episode-summary">Episode 239: Jamie Montz – Shoelace Specialist, Founder of The Original Stretchlace</h2>



<p>Jamie Montz, the Founder and Owner of The Original Stretchlace, joins the show to share her journey from owning a toy store to creating the elastic shoelace that turns any shoe into a slip-on. Hear how to add products to your mix, market your product as an accessory, find your most important customer segments, TMI about toes, and a weird voice for the ages. This episode covers everything from pee to whistling while smiling. Here&#8217;s a small sample of what you will hear in this episode:</p>



<ul><li>What was Zeebi&#8217;s</li><li>How did Jamie get into the educational toys space</li><li>Shoes vs. Sneakers</li><li>How did Jamie develop the actual laces</li><li>Morton&#8217;s Toe</li><li>What did Jamie learn from looking at Average Order Value</li><li><em>Love Island</em></li><li>What&#8217;s the #1 reason to visit Boise, ID</li></ul>



<p>Connect with Jamie at <a rel="noreferrer noopener" href="https://theoriginalstretchlace.com/" target="_blank">TheOriginalStretchlace.com</a>.</p>



<h2 id="full-transcript"></h2>



<p>Enjoy the shoooooow! Check out the show notes below for much more detail. You can also find the full transcript <a href="https://maxpodcasting.com/jamie-montz-transcript/" target="_blank" rel="noreferrer noopener">here</a>.</p>



<iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/jamie-montz-shoelace-specialist-founder-of-the/id1422144338?i=1000614257192"></iframe>



<h2 id="show-notes"><strong>Show Notes</strong></h2>



<ul><li><strong>Intro &amp; Toy Store</strong><ul><li>[0:29] Email me at <a rel="noreferrer noopener" href="mailto:&#109;a&#120;&#64;h&#105;p&#112;&#111;d&#105;re&#99;t&#46;&#99;&#111;&#109;" target="_blank">&#109;&#97;x&#64;&#109;&#97;xp&#111;d&#99;&#97;s&#116;i&#110;&#103;&#46;&#99;&#111;m</a> to save time with your high-quality podcast and use it as a business-building tool</li><li>[0:39] Connect with Jamie at <a rel="noreferrer noopener" href="https://theoriginalstretchlace.com/" target="_blank">TheOriginalStretchlace.com</a></li><li>[2:00] Congrats, Jamie!!</li><li>[2:52] Gotcha!</li><li>[3:20] What was <a rel="noreferrer noopener" href="https://www.yelp.com/biz/zeebis-toy-store-snoqualmie" target="_blank">Zeebi&#8217;s</a></li><li>[3:49] <a rel="noreferrer noopener" href="https://www.britannica.com/topic/Renaissance-man" target="_blank">Renaissance Man</a></li><li>[4:25] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/b/brickandmortar.asp" target="_blank">Brick &amp; Mortar</a>, <a rel="noreferrer noopener" href="https://www.amazon.com/" target="_blank">Amazon</a></li><li>[4:35] <a rel="noreferrer noopener" href="https://www.amazon.com/gp/help/customer/display.html?nodeId=GEF528GN65XSJ7V8" target="_blank">Third-Party Selling</a></li><li>[4:42] <a rel="noreferrer noopener" href="https://techcrunch.com/" target="_blank">Technology</a> (Tech), <a rel="noreferrer noopener" href="https://sell.amazon.com/learn/what-is-ecommerce#:~:text=Ecommerce%20is%20a%20method%20of,media%20to%20drive%20online%20sales." target="_blank">eCommerce</a></li><li>[5:02] <a rel="noreferrer noopener" href="https://www.target.com/" target="_blank">Target</a></li><li>[5:25] <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Entrepreneur</a></li><li>[6:31] How did Jamie get into the educational toys space</li><li>[7:11] <a rel="noreferrer noopener" href="https://www.playmobil.us/" target="_blank">Playmobil</a>, <a rel="noreferrer noopener" href="https://www.lego.com/en-us" target="_blank">LEGO</a>, <a rel="noreferrer noopener" href="https://www.habausa.com/" target="_blank">HABA</a></li><li>[8:03] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0120789/" target="_blank">Pleasantville</a></em>, <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0083399/" target="_blank">Cheers</a></em></li><li>[8:37] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Drugstore.com" target="_blank">Drugstore.com</a>, <a rel="noreferrer noopener" href="https://methodproducts.com/" target="_blank">Method</a></li><li>[9:25] <a rel="noreferrer noopener" href="https://www.seventhgeneration.com/" target="_blank">Seventh Generation</a>, <a rel="noreferrer noopener" href="https://www.mrsmeyers.com/" target="_blank">Mrs. Meyer&#8217;s</a></li><li>[10:11] How does Zeebi&#8217;s tie into the <em><a rel="noreferrer noopener" href="https://www.sharktankblog.com/business/stretchlace/" target="_blank">Shark Tank</a></em> story</li><li>[10:24] <a href="https://www.pokemon.com/us/pokemon-tcg" target="_blank" rel="noreferrer noopener">Pokémon Cards</a></li><li>[11:12] <a href="https://www.delta.com/" target="_blank" rel="noreferrer noopener">Delta</a></li><li>[11:18] <a href="https://www.snoqualmiewa.gov/" target="_blank" rel="noreferrer noopener">Snoqualmie</a>, WA</li><li>[11:23] <a href="https://robertherjavec.com/" target="_blank" rel="noreferrer noopener">Robert Herjavec</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-1024x538.png" alt="Jamie Montz - Wild Business Growth Podcast #239: Shoelace Specialist, Founder of The Original Stretchlace" class="wp-image-7256" width="728" height="382" srcset="https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-1024x538.png 1024w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-400x210.png 400w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-768x403.png 768w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-500x263.png 500w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-400x210@2x.png 800w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace.png 1200w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-The-Original-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-500x263@2x.png 1000w" sizes="(max-width: 728px) 100vw, 728px" /><figcaption>Jamie&#8217;s 1st podcast!</figcaption></figure></div>



<ul><li><strong>The Original Stretchlace Story</strong><ul><li>[12:29] How did Jamie think of an idea in the shoelace space (ha)</li><li>[14:40] &#8220;<a rel="noreferrer noopener" href="https://www.facebook.com/nickhdplus/videos/loop-de-loop-spongebob-squarepants-musicalmonday/489644041721270/" target="_blank">Loop de Loop</a>&#8221; from <em>SpongeBob SquarePants</em></li><li>[14:53] <a rel="noreferrer noopener" href="https://medlineplus.gov/eczema.html#:~:text=Eczema%20is%20a%20term%20for,swell%20and%20itch%20even%20more." target="_blank">Eczema</a></li><li>[15:24] <a rel="noreferrer noopener" href="https://www.converse.com/" target="_blank">Converse</a></li><li>[16:06] <a rel="noreferrer noopener" href="https://www.extension.iastate.edu/agdm/wholefarm/html/c5-203.html#:~:text=A%20product%20is%20a%20commodity,and%20combinations%20of%20the%20two." target="_blank">Commodity</a></li><li>[16:25] How did Jamie develop the actual laces</li><li>[17:43] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/s/supplychain.asp" target="_blank">Supply Chain</a></li><li>[18:05] <a rel="noreferrer noopener" href="https://wikidiff.com/elasticity/stretchability" target="_blank">Elasticity</a></li><li>[19:32] <a rel="noreferrer noopener" href="https://www.investopedia.com/terms/1/80-20-rule.asp" target="_blank">80/20 Rule</a></li><li>[19:51] <a rel="noreferrer noopener" href="https://www.nike.com/w/blazer-shoes-9gw3azy7ok" target="_blank">Nike Blazers</a>, <a rel="noreferrer noopener" href="https://www.nike.com/jordan" target="_blank">Air Jordans</a>, <a rel="noreferrer noopener" href="https://www.converse.com/shop/high-top-shoes" target="_blank">Converse High Tops</a></li><li>[20:38] <a rel="noreferrer noopener" href="https://bombas.com/" target="_blank">Bombas</a></li><li>[20:58] Shoutout, Dana!</li><li>[21:18] <a rel="noreferrer noopener" href="https://www.nike.com/w/air-force-1-shoes-5sj3yzy7ok" target="_blank">Air Force 1s</a></li><li>[21:18] I say shoes, not sneakers</li><li>[21:32] But I just said sneakerhead</li><li>[21:46] How do you keep adding products to your mix</li><li>[22:08] <a rel="noreferrer noopener" href="https://www.hippodirect.com/" target="_blank">Emails</a></li><li>[22:52] <a rel="noreferrer noopener" href="https://www.amazon.com/Protector-Against-Creases%EF%BC%8C-Protector%EF%BC%8C-Material%EF%BC%8C/dp/B083DS7JQQ" target="_blank">Crease Protector</a></li><li>[23:49] Guilty</li><li>[25:01] Buckle up</li><li>[25:11] It&#8217;s very long</li><li>[25:48] Long Middle Toe aka The Max aka <a rel="noreferrer noopener" href="https://www.healthline.com/health/mortons-toe" target="_blank">Morton&#8217;s Toe</a></li><li>[27:01] How does Jamie approach <a rel="noreferrer noopener" href="https://www.productplan.com/glossary/product-positioning/#:~:text=Product%20positioning%20is%20the%20process,better%20solution%20than%20its%20competitors" target="_blank">positioning</a> as an accessory</li><li>[27:29] Toe-tally</li><li>[27:41] oh my</li><li>[27:47] <a rel="noreferrer noopener" href="https://adage.com/" target="_blank">Advertising</a></li><li>[27:57] <a rel="noreferrer noopener" href="https://www.optimizely.com/optimization-glossary/average-order-value/#:~:text=What%20is%20average%20order%20value,by%20the%20number%20of%20orders." target="_blank">Average Order Value</a> (AOV)</li><li>[28:09] <a rel="noreferrer noopener" href="https://www.britannica.com/technology/Internet" target="_blank">Internet</a></li><li>[28:30] <a rel="noreferrer noopener" href="https://www.optimizely.com/optimization-glossary/lifetime-value/#:~:text=What%20is%20lifetime%20value%3F,%2C%20resources%2C%20profitability%20and%20forecasting." target="_blank">LTV</a> (Lifetime Value)</li><li>[30:35] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li></ul></li><li><strong>Inspiration &amp; Creativity: People, Hobbies, and Resources</strong><ul><li>[31:27] How do you unplug outside of work</li><li>[32:05] <a rel="noreferrer noopener" href="https://www.amazon.com/Best-Sellers-Self-Help/zgbs/books/4736" target="_blank">Self-Help Books</a>, <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank">Business Podcasts</a></li><li>[32:18] <em><a rel="noreferrer noopener" href="https://www.imdb.com/title/tt0446612/" target="_blank">The Big Idea with Donnie Deutsch</a></em></li><li>[32:47] <a rel="noreferrer noopener" href="https://www.duolingo.com/" target="_blank">Duolingo</a></li><li>[33:32] <em><a rel="noreferrer noopener" href="https://www.cbs.com/shows/survivor/" target="_blank">Survivor</a></em></li><li>[33:34] Shoutout Andrew, Sam, Josh, and Matt!</li><li>[34:04] <a rel="noreferrer noopener" href="https://en.wikipedia.org/wiki/Jeff_Probst" target="_blank">Jeff Probst</a></li><li>[34:16] <em><a rel="noreferrer noopener" href="https://www.cbs.com/shows/love-island/" target="_blank">Love Island</a></em></li><li>[36:04] <a rel="noreferrer noopener" href="https://www.audible.com/" target="_blank">Audible</a></li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-1024x1024.jpg" alt="Jamie Montz - Wild Business Growth Podcast #239: Shoelace Specialist, Founder of The Original Stretchlace" class="wp-image-7258" width="444" height="444" srcset="https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-1024x1024.jpg 1024w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-200x200@2x.jpg 400w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-200x200.jpg 200w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-768x768.jpg 768w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-500x500.jpg 500w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-400x400@2x.jpg 800w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-1280x1280.jpg 1280w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace.jpg 1500w, https://maxpodcasting.com/wp-content/uploads/2023/05/Jamie-Montz-Stretchlace-Wild-Business-Growth-Podcast-239-Shoelace-Specialist-Founder-of-The-Original-Stretchlace-500x500@2x.jpg 1000w" sizes="(max-width: 444px) 100vw, 444px" /><figcaption>Get a good <em>stretch</em> in</figcaption></figure></div>



<ul><li><strong>Rapid-Fire Q&amp;</strong>A<ul><li>[36:48] How awkward is the <em>Shark Tank</em> stare-down</li><li>[37:12] Desiree Haller – <a rel="noreferrer noopener" href="https://maxpodcasting.com/desiree-haller/" target="_blank"><em>Wild Business Growth Podcast</em> #223</a>: Sandwich Protector, Founder of <a rel="noreferrer noopener" href="https://thesubsafe.com/" target="_blank">SubSafe</a></li><li>[38:40] <em>Awkward with the Sharks</em> by Jamie Montz</li><li>[38:52] What&#8217;s the #1 reason to visit <a rel="noreferrer noopener" href="https://visitboise.com/" target="_blank">Boise, ID</a></li><li>[39:43] <a rel="noreferrer noopener" href="https://worldpopulationreview.com/us-cities" target="_blank">Biggest cities in the U.S.</a> (Phoenix #5)</li><li>[40:11] What&#8217;s a Weird Talent Jamie has</li><li>[40:46] Ventriloquistling</li><li>[41:03] AAAAAAH!</li><li>[41:18] What does Jamie call that voice</li><li>[41:46] <a href="https://us.vibram.com/" target="_blank" rel="noreferrer noopener">FiveFingers Shoes</a></li><li>[42:48] Yay Jamie!!</li><li>[43:06] Connect with Jamie at <a rel="noreferrer noopener" href="https://theoriginalstretchlace.com/" target="_blank">TheOriginalStretchlace.com</a></li></ul><ul><li>[44:03] What are Jamie&#8217;s Final Thoughts</li><li>[44:54] Follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about the podcast. And show love (or roast me) by leaving 5 stars on Apple Podcasts and/or Spotify</li></ul><ul><li>[45:10] Check out the <em>Wild Business Growth Podcast </em>on <a rel="noreferrer noopener" href="https://www.goodpods.com/" target="_blank">Goodpods</a>, where you can see what your favorite people are listening to</li><li>[45:13] Connect with me on <a rel="noreferrer noopener" href="https://www.instagram.com/maxbranstetter/" target="_blank">Instagram</a>, <a rel="noreferrer noopener" href="https://twitter.com/maxbranstetter" target="_blank">Twitter</a>, and <a rel="noreferrer noopener" href="https://www.linkedin.com/in/max-branstetter-74150a57/" target="_blank">LinkedIn</a> @MaxBranstetter</li><li>[45:16] Save time with your high-quality podcast. Email me at <a href="mailto:&#109;&#97;&#120;&#64;&#109;&#97;&#120;p&#111;d&#99;asti&#110;&#103;.&#99;&#111;&#109;">&#109;ax&#64;m&#97;&#120;&#112;o&#100;castin&#103;&#46;com</a> to bring your podcast to life and use it as a business-building tool</li><li>[45:21] Sign up for the <em>Podcasting to the Max</em> newsletter at <a rel="noreferrer noopener" href="https://maxpodcasting.com/newsletter/" target="_blank">MaxPodcasting.com/Newsletter</a> and receive <em>How to Edit Your Podcast in Audacity</em></li><li>Theme music: Freestyle Percussion Magik &#8211; &#8220;Jungle Tribe&#8221; &#8211; provided by Jamendo</li></ul></li></ul>



<div class="wp-block-image"><figure class="aligncenter size-large is-resized"><img loading="lazy" src="https://maxpodcasting.com/wp-content/uploads/2021/04/Max-OFFICIAL-Wild-Business-Growth-Podcast-1024x1024.jpg" alt="Jamie Montz - Wild Business Growth Podcast #239: Shoelace Specialist, Founder of The Original Stretchlace" class="wp-image-4217" width="519" height="519"/></figure></div>



<h2 id="podcast-summary"><strong>What is the <em>Wild Business Growth Podcast</em>?</strong></h2>



<p>Wild ideas. Wild growth. Every Wednesday morning a new entrepreneur joins the <em>Wild Business Growth Podcast</em> to share the wildly creative and unusual ways they grew their business &#8211; and teaches you how to do it, too. Hear the minds behind WordPress, Stacy&#8217;s Pita Chips, Drybar, the voice of Bart Simpson, and more wild stories. Hosted by <a href="https://maxpodcasting.com/about/" target="_blank" rel="noreferrer noopener">Max Branstetter</a> (that&#8217;s me), Founder and Podcast Producer at MaxPodcasting.</p>



<h2><strong>How do you start a podcast?</strong></h2>



<p>Interested in starting a professional-sounding podcast for your brand, but don&#8217;t want to deal with the time commitment of all those behind-the-scenes details? I’ve got you covered. Email me at <a href="mailto:&#109;a&#120;&#64;&#109;a&#120;&#112;od&#99;&#97;s&#116;ing.c&#111;&#109;">&#109;&#97;x&#64;m&#97;x&#112;od&#99;as&#116;ing.com</a> to save time with your high-quality podcast and use it as a business-building tool.</p>



<p>Thanks for listening to Jamie Montz on the <em>Wild Business Growth Podcast. </em>To hear more Wild stories like this one every Wednesday morning, follow the <a rel="noreferrer noopener" href="https://maxpodcasting.com/wild-business-growth-podcast/" target="_blank"><em>Wild Business Growth Podcast</em></a> and tell a friend about it. And gift them The Original Stretchlace. Until next time, Let your business Run Wild&#8230;and <strong><em>Bring on the Bongos!!</em></strong></p>
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